{"id":713,"date":"2020-09-10T17:29:42","date_gmt":"2020-09-10T13:29:42","guid":{"rendered":"https:\/\/jugaad.az\/blog\/?p=713"},"modified":"2024-07-29T18:04:22","modified_gmt":"2024-07-29T14:04:22","slug":"e-commerce-veb-saytlari-ucun-seo-xidmeti","status":"publish","type":"post","link":"https:\/\/jugaad.az\/blog\/e-commerce-veb-saytlari-ucun-seo-xidmeti\/","title":{"rendered":"E-Commerce veb saytlar\u0131 \u00fc\u00e7\u00fcn SEO Xidm\u0259ti nec\u0259 olmal\u0131d\u0131r ?"},"content":{"rendered":"

Bu suallara ba\u015flamam\u0131\u015fdan \u0259vv\u0259l g\u0259lin bir s\u0131ra statistikalara baxaq.<\/p>\n

Google, Semrush ve bir s\u0131ra statistik \u015firk\u0259tl\u0259rin g\u00f6st\u0259ricil\u0259rin\u0259 g\u00f6r\u0259 onlayn al\u0131\u015f-veri\u015f ed\u0259nl\u0259rin 44%-i \u201cGoogle axtar\u0131\u015f\u201ddan istifad\u0259 edirl\u0259r.<\/p>\n

\"\"<\/p>\n

Bundan ba\u015fqa dig\u0259r analitik agentlikl\u0259rin d\u0259 statistikalar\u0131 bu r\u0259q\u0259ml\u0259r\u0259 yax\u0131nd\u0131r. G\u00f6r\u00fcn\u0259n odur ki, E commerce sah\u0259sind\u0259 \u0259sas trafik dig\u0259r m\u0259hsullarda oldu\u011fu kimi sosial \u015f\u0259b\u0259k\u0259l\u0259rd\u0259n deyil, axtar\u0131\u015f n\u0259tic\u0259sind\u0259 formala\u015f\u0131r. M\u0259s\u0259l\u0259n, g\u00f6t\u00fcrs\u0259k bir ne\u00e7\u0259 g\u00fcn \u00f6nc\u0259 komp\u00fcter \u00fc\u00e7\u00fcn monitor axtar\u0131r\u0131d\u0131m. Tap.az v\u0259 bir iki bildiyim saytda qane olmad\u0131\u011f\u0131m \u00fc\u00e7\u00fcn google-da axtar\u0131\u015fa ba\u015flad\u0131m. H\u0259min g\u00fcn tan\u0131mad\u0131\u011f\u0131m\u00a0 yeni-yeni saytlar k\u0259\u015ff edim. Elektronika m\u0259hsullar\u0131n\u0131 daha s\u0259rf\u0259li \u015f\u0259rtl\u0259rl\u0259 t\u0259qdim ed\u0259nl\u0259r v\u0259 s.<\/p>\n

\"\"<\/p>\n

M\u0259s\u0259l\u0259nin mahiyy\u0259t odur ki, onlayn al\u0131\u015f veri\u015f zaman\u0131 s\u0259n m\u0259hsul axtar\u0131\u015f\u0131na \u00e7\u0131x\u0131rsan v\u0259 tapd\u0131qdan sonra m\u00fcqayis\u0259 edirs\u0259n. Bu g\u00fcn e commerce platformalar\u0131 m\u00fcqayis\u0259 y\u00f6n\u00fcml\u00fc ticar\u0259t\u0259 uy\u011fun olaraq inki\u015faf etm\u0259kd\u0259dirl\u0259r. \u018fg\u0259r n\u0259qd \u015f\u0259kild\u0259 laptop al\u0131\u015f etm\u0259k ist\u0259y\u0259n birisi Kontakt Home-dan yaxud Baku Eelectronics-d\u0259n g\u00f6z\u00fcyumlu gedib komp\u00fcter almayacaqd\u0131r. M\u00fcqayis\u0259 etm\u0259k \u00fc\u00e7\u00fcn o d\u00fckanlarda g\u00f6rd\u00fcy\u00fc markan\u0131 dig\u0259r d\u00fckanlarda da axtaracaqd\u0131r. \u018fn yax\u015f qiym\u0259t\u00a0 t\u0259klif ed\u0259nl\u0259rd\u0259n al\u0131\u015f-veri\u015f ed\u0259c\u0259kl\u0259r. Buna g\u00f6r\u0259 d\u0259 art\u0131q \u00f6lk\u0259mizd\u0259 d\u0259 m\u00fcqayis\u0259 etm\u0259k \u00fc\u00e7\u00fcn platformalar yarad\u0131lmaqdad\u0131r. Bunlardan biri d\u0259 Shoopiz.az<\/a> platformas\u0131d\u0131r. Burda ist\u0259nil\u0259n model m\u0259hsulu yaz\u0131b \u00f6lk\u0259d\u0259ki ayr\u0131-ayr\u0131\u00a0 e commerce platformalar\u0131nda qiym\u0259tin\u0259 baxmaq olar. M\u0259s\u0259l\u0259n,\"\"<\/p>\n

G\u00f6r\u00fcn\u0259n odur ki, E commerce<\/a> platformalar\u0131nda minl\u0259rl\u0259 m\u0259hsullar vard\u0131r. Bir m\u0259hsul bir saytda daha s\u0259rf\u0259li ola, dig\u0259r m\u0259hsul is\u0259 s\u0259rf\u0259li olmaya bil\u0259r. Buna g\u00f6r\u0259 d\u0259 daimi m\u00fcqayis\u0259y\u0259 ehtiyac duyulurki bu da SEO-su g\u00fccl\u00fc olan saytlara daha \u00e7ox \u015fans qazand\u0131r\u0131r.<\/p>\n

Ona g\u00f6r\u0259 d\u0259 e-commerce platformalar\u0131nda g\u00fccl\u00fc \u015f\u0259kild\u0259 SEO<\/a> i\u015fl\u0259ri aparlmal\u0131d\u0131r. Bunlar misal olaraq 6 \u0259sas metodologiyan\u0131 sizinl\u0259 b\u00f6l\u015f\u00fcm\u0259k ist\u0259rdim.<\/p>\n

 <\/p>\n

    \n
  1. \n

    E-COMMERCE<\/a> A\u00c7AR S\u00d6Z AXTARI\u015eI<\/h3>\n<\/li>\n<\/ol>\n

    \u00dcmumiyy\u0259tl\u0259 a\u00e7ar s\u00f6zl\u0259r SEO i\u015finin<\/a> qurulmas\u0131nda v\u0259 sayt\u0131n strukturu \u00fc\u00e7\u00fcn vacib hiss\u0259l\u0259rdir. E-commerce f\u0259aliyy\u0259tinin h\u0259yata ke\u00e7irilm\u0259si \u00fc\u00e7\u00fcn daha \u00e7ox axtar\u0131lan s\u00f6zl\u0259rin tap\u0131lmas\u0131, onlar\u0131n hans\u0131 formada axtar\u0131ld\u0131\u011f\u0131n\u0131 bilm\u0259k vacibdir. Bunlar\u0131 m\u00fc\u0259yy\u0259nl\u0259\u015fdirm\u0259k \u00fc\u00e7\u00fc bir s\u0131ra platormalar da vard\u0131r. M\u0259s\u0259l\u0259n, siz komputer almaq ucun Google da nec\u0259 yazard\u0131z ? \u201c lenovo A320 azn \u201c ya \u201clenovo A320 Baku\u201d ? hans\u0131 daha \u00e7ox axtar\u0131\u015f n\u0259tic\u0259si ver\u0259 bil\u0259rdi ? Buna g\u00f6r\u0259\u00a0 d\u0259 Seo a\u00e7ar s\u00f6zl\u0259rinin d\u00fczg\u00fcn strukturunun qurulmas\u0131 birinci m\u0259rh\u0259l\u0259d\u0259 vacib m\u0259s\u0259l\u0259dir. A\u00e7ar s\u00f6zl\u0259rl\u0259 ba\u011fl\u0131 istifad\u0259 ed\u0259 bil\u0259c\u0259yiniz platformalardan biri \u201cKeyword Tool Dominator\u201d ola bil\u0259r.<\/p>\n

    \"\"<\/p>\n

    Yuxar\u0131dak\u0131 \u015f\u0259kild\u0259 \u201cR\u0259q\u0259msal\u201d a\u00e7ar s\u00f6z\u00fc \u00fczr\u0259 Google-a g\u00f6r\u0259 axtar\u0131\u015flar edilmi\u015fdir. Google-un t\u00f6vsiyy\u0259 etdiyi \u0259sas reytinqli s\u00f6zl\u0259r siyah\u0131da g\u00f6st\u0259rilmi\u015fdir. Veb saytn Seo strukturunu qurark\u0259n buradak\u0131 renkinqd\u0259n istifad\u0259 etm\u0259k i\u015finiz\u0259 yaraya bil\u0259r.<\/p>\n

    Bu istiqam\u0259td\u0259, a\u00e7ar s\u00f6zl\u0259rin d\u00fczg\u00fcn se\u00e7ilm\u0259si \u00fc\u00e7\u00fcn Keyword Tool dominator-dan daha geni\u015f istiqam\u0259td\u0259 istifad\u0259 etm\u0259k olar. E commerce platformalar\u0131 SEO \u00fc\u00e7\u00fcn bu platformadan istifad\u0259 etm\u0259kl\u0259 Amazon, Youtuve, Google v\u0259 s platformalarda ox\u015far m\u0259hsullar \u00fczr\u0259 top axtar\u0131\u015f s\u00f6zl\u0259rini \u00f6zl\u0259ri \u00fc\u00e7\u00fcn m\u00fc\u0259yy\u0259nl\u0259\u015fdir\u0259 bil\u0259rl\u0259r.<\/p>\n

    \"\"<\/p>\n

    Biz \u0259sas\u0259n Google Keyword Tool-dan istifad\u0259 edirik. Sad\u0259 bir misal \u00fcz\u0259rind\u0259n bu \u015f\u0259kild\u0259 g\u00f6st\u0259rm\u0259k olar.<\/p>\n

    M\u0259hsul olaraq \u201cSamsung Baku\u201d s\u00f6z birl\u0259\u015fm\u0259sini vermi\u015fik v\u0259 Google t\u0259r\u0259find\u0259n retinqi y\u00fcks\u0259k olan ox\u015far axtar\u0131\u015flar\u0131n siyah\u0131s\u0131 verilmi\u015fdir. Biz insanlar\u0131n axtar\u0131\u015f ed\u0259rk\u0259n n\u0259 s\u00f6z yazd\u0131qlar\u0131n\u0131 sad\u0259\u0259 t\u0259xmin ed\u0259 bilirik amma reall\u0131qda bu s\u00f6zl\u0259r f\u0259rqli f\u0259rqli ola bilir. Ona g\u00f6r\u0259 d\u0259 Keyword Tool Dominator-dan istifad\u0259 etm\u0259kl\u0259 a\u00e7ar s\u00f6zl\u0259rinizi daha yax\u015f\u0131 m\u00fc\u0259yy\u0259nl\u0259\u015fdir\u0259 v\u0259 kontentinizd\u0259 d\u0259\u00a0 istifad\u0259 ed\u0259 bil\u0259rsiz.<\/p>\n

    \"\"<\/p>\n

      \n
    1. \n

      E COMMERCE<\/a> veb sayt\u0131n\u0131n STRUKTURU nec\u0259 OLMALIDIR? – \u201cQIZIL QAYDA\u201d<\/strong><\/h3>\n<\/li>\n<\/ol>\n

      E-commerce veb saytlar\u0131n b\u00fcn\u00f6vr\u0259sin\u0259 g\u0259ldikd\u0259 burada iki \u0259sas prinsip durur:<\/p>\n

      Q\u0131z\u0131l qayda #1<\/strong>\u00a0 – H\u0259r \u015feyi sad\u0259 v\u0259 \u00f6l\u00e7\u00fcl\u0259 bilin\u0259n etm\u0259k<\/p>\n

      Q\u0131z\u0131l qayda #2<\/strong> \u2013 Ana s\u0259hif\u0259d\u0259n h\u0259r bir s\u0259hif\u0259y\u0259 \u00a0ke\u00e7id 3 klikd\u0259n \u00e7ox olmamal\u0131d\u0131r.<\/p>\n

       <\/p>\n

      M\u0259s\u0259l\u0259n a\u015fa\u011f\u0131dak\u0131 \u015f\u0259kild\u0259 e commerce veb saytlar\u0131 \u00fc\u00e7\u00fcn yaln\u0131\u015f olan bir struktur g\u00f6st\u0259rilmi\u015fdir.<\/p>\n

      \"\"<\/p>\n

      G\u00f6r\u00fcnd\u00fcy\u00fc kimi bu veb sayt\u0131n strukturu h\u0259ddind\u0259n art\u0131q qar\u0131\u015f\u0131qd\u0131r. \u0130\u00e7 s\u0259hif\u0259l\u0259r uzand\u0131qca uzan\u0131r. \u00c7ox zaman bel\u0259 syatlara yamaq veb saytlar da deyilir. Zaman zaman istiqam\u0259rl\u0259r geni\u015fl\u0259ndikc\u0259 bel\u0259 yamaqlar edilir. SEO strukturu<\/a>nun da uyunlu\u011funu t\u0259nziml\u0259m\u0259k \u00fc\u00e7\u00fcn a\u015fa\u011f\u0131dak\u0131 formada veb saytlar\u0131n strukturunun qurulmas\u0131 daha d\u00fczg\u00fcn olacaqd\u0131r. H\u0259r bir s\u0259hif\u0259y\u0259 \u00e7\u0131x\u0131\u015f ana s\u0259hid\u0259d\u0259n ke\u00e7m\u0259kl\u0259 iki klikd\u0259n art\u0131q deyildir. Ana s\u0259hif\u0259 > Kateqoriya\u00a0 > M\u0259hsul .<\/p>\n

      \"\"<\/p>\n

        \n
      1. \n

        ON PAGE OPT\u0130M\u0130ZAS\u0130YA<\/h3>\n<\/li>\n<\/ol>\n

        T\u0259s\u00fcvv\u00fcr edin ki, art\u0131q yax\u015f\u0131 struktura malik veb sayt\u0131n\u0131z var. N\u00f6vb\u0259ti m\u0259rh\u0259l\u0259 olaraq a\u00e7ar s\u00f6zl\u0259rin yaz\u0131l\u0131\u015f\u0131n\u0131n qurulu\u015funa baxmaq laz\u0131md\u0131r v\u0259 tag-lar\u0131n yerl\u0259\u015fdirilm\u0259sini d\u00fczg\u00fcn\u00a0 qurmaq laz\u0131md\u0131r. M\u0259s\u0259l\u0259n, raz\u0131la\u015fars\u0131n\u0131z ki, \u201c42 razmer Puma ayaqqab\u0131\u201d yaz\u0131s\u0131 il\u0259 \u201conlayn ayaqqab\u0131 al\u201d yaz\u0131lar\u0131n\u0131n yerl\u0259\u015fdirilm\u0259sind\u0259 al\u0131nacaq n\u0259tic\u0259l\u0259r aras\u0131nda b\u00f6y\u00fck f\u0259rq olacaqd\u0131r. Bu bax\u0131mdan \u018fla bir E commerce veb sayt\u0131n tag-larinin nec\u0259 yerl\u0259\u015fdirilm\u0259sini analiz ed\u0259k.<\/p>\n

        \"\"<\/p>\n

          \n
        1. \n

          E COMMERCE \u00dc\u00c7\u00dcN TEXN\u0130K\u0130 SEO<\/strong><\/h3>\n<\/li>\n<\/ol>\n

          Texniki SEO veb saytlar \u00fc\u00e7\u00fcn \u00f6nmlidirs\u0259 E commerce veb satlar \u00fc\u00e7\u00fcn ikiqat \u00f6n\u0259mlidir. Bilirsiz ki, e commerce veb saytlar\u0131 1000-l\u0259rl\u0259 i\u015f s\u0259hif\u0259d\u0259n ibar\u0259t olur v\u0259 onlar\u0131n optimizasiya edilmsind\u0259 texniki SEO \u2013nun \u0259h\u0259miyy\u0259t vacibdir. Bir \u00e7ox E COMMERCE veb saytlar<\/a>\u0131n\u0131n back linkl\u0259ri olmuz ya da az olur, ona g\u00f6r\u0259 Texniki SEO Google birinci s\u0259hif\u0259sind\u0259 bir n\u00f6v bu b\u0259rab\u0259rsizliyin pozucusu kimi \u00e7\u0131x\u0131\u015f edir.<\/p>\n

          Texniki SEO auditi \u00fc\u00e7\u00fcn maraql\u0131 al\u0259tl\u0259rd\u0259n biri d\u0259 RAVEN Tools-dur. Burada veb s\u0259hif\u0259nizi audit etm\u0259kl\u0259 SEO-ya t\u0259sir ed\u0259n texniki error-lar m\u00fc\u0259yy\u0259nl\u0259\u015fdirilir. Bu error-lar\u0131 m\u00fc\u0259yy\u0259n etdikd\u0259n sonra d\u00fcz\u0259li\u015fl\u0259ri rahat \u015f\u0259kild\u0259 h\u0259yata ke\u00e7irm\u0259k olar.<\/p>\n

          \"\"<\/p>\n

          Bundan ba\u015fqa dig\u0259r SEO audit<\/a> al\u0259tl\u0259rind\u0259n d\u0259 yararlana bil\u0259rsiniz. Bunlar\u0131 y\u0259qin ki bir \u00e7oxlar\u0131n\u0131z da tan\u0131y\u0131rs\u0131z:<\/p>\n