{"id":517,"date":"2019-05-29T02:58:36","date_gmt":"2019-05-28T22:58:36","guid":{"rendered":"https:\/\/jugaad.az\/blog\/?p=517"},"modified":"2024-07-29T17:27:47","modified_gmt":"2024-07-29T13:27:47","slug":"enenevi-satisdan-reqemsal-satisa-3-addim","status":"publish","type":"post","link":"https:\/\/jugaad.az\/blog\/enenevi-satisdan-reqemsal-satisa-3-addim\/","title":{"rendered":"\u018fn\u0259n\u0259vi sat\u0131\u015fdan r\u0259q\u0259msal sat\u0131\u015fa: 3 ADDIM"},"content":{"rendered":"

R\u0259q\u0259msal sat\u0131\u015f<\/h2>\n

\u00d6t\u0259n yaz\u0131da r\u0259q\u0259msal kopiraytinq bar\u0259d\u0259 fikirl\u0259rimi b\u00f6l\u00fc\u015fm\u00fc\u015fd\u00fcm. Bu g\u00fcn is\u0259 bir m\u0259qs\u0259d bar\u0259d\u0259 yazaca\u011fam. El\u0259 bir m\u0259qs\u0259d ki, ona g\u00f6r\u0259 m\u0259n yazanlar\u0131 indi oxuyursunuz. Bu sayta girmisiniz. V\u0259 kimliyinizd\u0259n as\u0131l\u0131 olmayaraq, b\u00fct\u00fcn h\u0259yat\u0131n\u0131z boyu h\u0259min m\u0259qs\u0259d\u0259 xidm\u0259t edirsiniz. El\u0259 bir m\u0259qs\u0259d ki, onsuz olmur. Amma \u00e7ox uzatmayaq. Konkretlik \u00fcmumilikd\u0259n \u00fcst\u00fcnd\u00fcr. Odur ki, m\u00f6vzuya ke\u00e7\u0259k. M\u00f6vzu \u015f\u0259xsi sat\u0131\u015fd\u0131r. Amma bir q\u0259d\u0259r f\u0259rqli. Bu g\u00fcn h\u0259min m\u0259qs\u0259din digitaldak\u0131 transformasiyas\u0131 bar\u0259d\u0259 dan\u0131\u015faca\u011f\u0131q. Digitalda \u015f\u0259xsi sat\u0131\u015flar. R\u0259q\u0259msal \u015f\u0259xsi sat\u0131\u015f.<\/p>\n

\"Digital

Digital sat\u0131\u015f<\/p><\/div>\n

D\u00f6vr ke\u00e7dikc\u0259 insanlar\u0131n q\u0259rar verm\u0259k prosesi d\u0259yi\u015fmi\u015fdir. Texnologiyan\u0131n inki\u015faf\u0131 is\u0259 bel\u0259 d\u0259yi\u015fiklikl\u0259rin sur\u0259tini daha da art\u0131rm\u0131\u015fd\u0131r. Al\u0131c\u0131lar\u0131n x\u00fcsusiyy\u0259tl\u0259rind\u0259 ba\u015f ver\u0259n d\u0259yi\u015fiklikl\u0259ri m\u00fc\u0259yy\u0259n etm\u0259k r\u0259q\u0259msal texnologiyalar\u0131n hesab\u0131na daha da asan olmu\u015fdur. \u0130ndi is\u0259 biz tamam ba\u015fqa bir erada ya\u015fay\u0131r\u0131q. Digital erada. Digital erada \u015f\u0259xsi sat\u0131\u015f\u0131n mahiyy\u0259ti d\u0259yi\u015fm\u0259z qal\u0131r. Amma r\u0259q\u0259msalla\u015fma bu g\u00fcn o q\u0259d\u0259r sur\u0259tl\u0259 gedir ki, forma v\u0259 \u00fcsullar ara verm\u0259d\u0259n d\u0259yi\u015fir. Biz h\u0259r g\u00fcn \u201cd\u0259yi\u015fiklikl\u0259r daimidir\u201d deyiminin \u00f6z t\u0259sdiqini tapd\u0131\u011f\u0131n\u0131 g\u00f6r\u00fcr\u00fck. \u015e\u0259xsi sat\u0131\u015f da r\u0259q\u0259msalla\u015fma fonunda d\u0259yi\u015fir, f\u0259rqli olur. R\u0259q\u0259msal \u015f\u0259xsi sat\u0131\u015f is\u0259 yeni d\u00f6vrd\u0259 marketinq \u00fc\u00e7\u00fcn b\u00f6y\u00fck imkanlar v\u0259d edir.\u00a0 Bura q\u0259d\u0259r \u00fcmumi s\u00f6zl\u0259r idi. R\u0259q\u0259msalla\u015fmadan \u015f\u0259xsi sat\u0131\u015flar\u0131n art\u0131r\u0131lmas\u0131nda nec\u0259 istifad\u0259 etm\u0259k olar m\u0259s\u0259l\u0259sin\u0259 baxaq.\u00a0 D\u0259rslikl\u0259rd\u0259nmi, t\u0259cr\u00fcb\u0259d\u0259nmi yad\u0131mda \u015f\u0259xsi sat\u0131\u015f\u0131n bel\u0259 bir t\u0259rifi qal\u0131b:<\/p>\n

Bir k\u0259si alaca\u011f\u0131n\u0131n ver\u0259c\u0259yind\u0259n \u00fcst\u00fcn olmas\u0131na inand\u0131rmaq \u015f\u0259xsi sat\u0131\u015fd\u0131r. \u00a0<\/strong><\/span><\/p>\n

\u015e\u0259xsi sat\u0131\u015f ad\u0259t\u0259n bir \u015f\u0259xs t\u0259r\u0259find\u0259n m\u0259hsul, xidm\u0259t v\u0259 ya h\u0259r hans\u0131 q\u0259rar\u0131n dig\u0259r \u015f\u0259xs\u0259 v\u0259 ya t\u0259\u015fkilata satmas\u0131d\u0131r. Ona g\u00f6r\u0259 d\u0259 assimetrik\u00a0 v\u0259 bir m\u0259nal\u0131 m\u00fcnasib\u0259tl\u0259r ba\u015f verm\u0259lidir. R\u0259q\u0259msalla\u015fma is\u0259 sat\u0131\u015f insan\u0131na iki \u0259sas \u00fcst\u00fcnl\u00fck verir. Birba\u015fa r\u0259q\u0259msal komunikasiya v\u0259 informasiya.<\/p>\n

R\u0259q\u0259msal sat\u0131\u015f n\u0259 v\u0259d edir?<\/strong><\/h2>\n

\u018fn\u0259n\u0259vi olaraq sat\u0131\u015f\u0131 bir ne\u00e7\u0259 m\u0259rh\u0259l\u0259y\u0259 ay\u0131r\u0131rlar. Bununla \u00e7oxlar\u0131 tan\u0131\u015f olsa da ki\u00e7ik bir t\u0259krara yol verib davam ed\u0259c\u0259m m\u00f6vuzya:<\/p>\n

Axtar\u0131\u015f m\u0259rh\u0259l\u0259si<\/p>\n

Kontakt\u0131n qurulmas\u0131<\/p>\n

M\u00fc\u015ft\u0259rinin t\u0259hlili<\/p>\n

Etirazlarla i\u015f<\/p>\n

Sat\u0131\u015f\u0131n ba\u011flan\u0131lmas\u0131<\/p>\n

Az \u00f6nc\u0259 qeyd etmi\u015fdim. Mahiyy\u0259t d\u0259yi\u015fmir forma d\u0259yi\u015fir. R\u0259q\u0259msal sat\u0131\u015fda is\u0259 sat\u0131\u015f insan\u0131 r\u0259q\u0259msalla\u015fman\u0131n ona verdiyi iki \u0259sas \u00fcst\u00fcnl\u00fckd\u0259n h\u0259r bir m\u0259rh\u0259l\u0259d\u0259 nec\u0259 istifad\u0259 ed\u0259c\u0259yini q\u0259rar ver\u0259 bilm\u0259lidir. R\u0259q\u0259msal erada sat\u0131c\u0131 m\u00fctl\u0259q internet \u00fcz\u0259rind\u0259n axtar\u0131\u015flar etm\u0259lidir. R\u0259q\u0259msalla\u015fman\u0131n verdiyi \u00fcst\u00fcnl\u00fck informasiyad\u0131r. Ona g\u00f6r\u0259 d\u0259 bel\u0259 texnologiya vasit\u0259sil\u0259 axtarmaq vacibdir. Bu ist\u0259r axtar\u0131\u015f m\u0259rh\u0259l\u0259sind\u0259 potensial m\u00fc\u015ft\u0259ril\u0259ri m\u00fc\u0259yy\u0259n etm\u0259y\u0259, ist\u0259rs\u0259 d\u0259 d\u0259 onlar\u0131 t\u0259hlil etm\u0259y\u0259 yard\u0131m\u00e7\u0131 olacaqd\u0131r. S\u00f6hb\u0259t t\u0259kc\u0259 google.com-a girm\u0259k kimi anla\u015f\u0131lmas\u0131n. Bel\u0259 axtar\u0131\u015f yahoo, bing v\u0259 sair \u00fcz\u0259rind\u0259n d\u0259 ola bil\u0259r. Bu axtar\u0131\u015f n\u0259tic\u0259l\u0259ri d\u00fczg\u00fcn istifad\u0259 edils\u0259 \u0259sas m\u0259qs\u0259d\u0259 \u00e7atmaq daha da asanla\u015facaqd\u0131r. \u00c7oxsayl\u0131 online veril\u0259nl\u0259r bazas\u0131 \u0259lind\u0259 olan sat\u0131c\u0131 r\u0259qibl\u0259rind\u0259n qat-qat g\u00fccl\u00fc v\u0259 u\u011furludur.<\/p>\n

\u018fn\u0259n\u0259vi olaraq sat\u0131\u015f \u00fczb\u0259\u00fcz g\u00f6r\u00fc\u015f\u00fc v\u0259 ya telefon z\u0259ngini ilkin m\u0259rh\u0259l\u0259 \u00fc\u00e7\u00fcn n\u0259z\u0259rd\u0259 tuturdusa digitalda bu daha rahat v\u0259 \u00e7oxsayl\u0131 al\u0259tl\u0259r hesab\u0131na ba\u015f verir. R\u0259q\u0259msal d\u00f6vrd\u0259 sat\u0131\u015f insan\u0131n\u0131n yard\u0131m\u0131na g\u0259l\u0259c\u0259k al\u0259tl\u0259r siyah\u0131s\u0131na sosial media mesajlar\u0131, instagram, facebook v\u0259 linkedin kimi m\u00fcxt\u0259lif imkanlar daxildir. V\u0259 digital d\u00f6vrd\u0259 sat\u0131c\u0131 bunlarla bel\u0259 kifay\u0259tl\u0259nm\u0259m\u0259li daima ara\u015fd\u0131rmal\u0131d\u0131r.<\/p>\n

Yana\u015fmalar m\u00fcxt\u0259lif ola bil\u0259r. Sat\u0131\u015f\u0131n yuxar\u0131da qeyd etdiyim m\u0259rh\u0259l\u0259l\u0259rinin say\u0131 \u00e7ox v\u0259 adlar\u0131 da f\u0259rqli ola bil\u0259r. Bu n\u0259z\u0259riyy\u0259 m\u0259s\u0259l\u0259sidir. Nec\u0259 yana\u015fma\u011f\u0131n\u0131zdan as\u0131l\u0131 olmayaraq r\u0259q\u0259msal d\u00f6vrd\u0259 sat\u0131\u015f texnikalar\u0131 d\u00f6vr\u00fcn t\u0259l\u0259bin\u0259 uy\u011fun ba\u015f verir. R\u0259q\u0259msalla\u015fman\u0131n verdiyi \u00fcst\u00fcnl\u00fckl\u0259r hiss olunacaq d\u0259r\u0259c\u0259d\u0259 effekt yarad\u0131r. R\u0259q\u0259msal d\u00f6vrd\u0259 m\u00fc\u015ft\u0259ril\u0259rin t\u0259hlili onlar\u0131n axtar\u0131\u015f zaman\u0131 etdiyi t\u0259rcihl\u0259rinin, davran\u0131\u015flar\u0131n\u0131n v\u0259 z\u00f6vql\u0259rinin \u0259sas\u0131nda apar\u0131landa h\u0259d\u0259f k\u00fctl\u0259sinin d\u00fczg\u00fcn m\u00fc\u0259yy\u0259n edilm\u0259sin\u0259 imkan yarad\u0131r. D\u00fczg\u00fcn m\u00fc\u0259yy\u0259n edilmi\u015f h\u0259d\u0259f k\u00fctl\u0259si is\u0259 minimum etirazlar\u0131 olan, b\u0259lk\u0259 d\u0259 he\u00e7 olmayan toplumdur. Bel\u0259 topluma sat\u0131\u015f etm\u0259k is\u0259 daha da asanla\u015f\u0131r. Bu s\u0259b\u0259bd\u0259n d\u0259 r\u0259q\u0259msalla\u015fma sat\u0131\u015f insan\u0131n\u0131n \u0259lini qolunu a\u00e7\u0131r. \u0259traf\u0131n\u0131 geni\u015fl\u0259ndirir. R\u0259q\u0259msal sat\u0131\u015fla m\u0259\u015f\u011ful olanlar \u0259n\u0259n\u0259vi sat\u0131c\u0131lardan \u00e7ox qazan\u0131r v\u0259 r\u0259qab\u0259t m\u00fcbariz\u0259sinin qalibi olur. B\u0259z\u0259n he\u00e7 \u00fcmumiyy\u0259tl\u0259 r\u0259qab\u0259t bar\u0259d\u0259 d\u00fc\u015f\u00fcnm\u00fcr.<\/p>\n

Lidl\u0259rin yarad\u0131lmas\u0131<\/strong><\/h2>\n

R\u0259q\u0259msal sat\u0131\u015flardan dan\u0131\u015fark\u0259n bir anlay\u0131\u015f var ki, onu unutmaq olmaz. online lead generation. \u00a0Lid generasiya konkret x\u00fcsusiyy\u0259tl\u0259r\u0259 malik potensial m\u00fc\u015ft\u0259ril\u0259rin axtar\u0131\u015f\u0131na\u00a0 y\u00f6n\u0259lmi\u015f marketinq taktikas\u0131d\u0131r. Online lead generation is\u0259 eyni \u015feyin internet vasit\u0259si il\u0259 edilm\u0259sidir. F\u0259aliyy\u0259t sferas\u0131n\u0131n geni\u015fliyind\u0259n as\u0131l\u0131 olmayaraq m\u00fcxt\u0259lif sah\u0259d\u0259 \u015firk\u0259tl\u0259r lid reklamlar\u0131ndan istifad\u0259 edir. M\u0259qs\u0259d onlar\u0131n mallar\u0131na mara\u011f\u0131 olacaq yeni m\u00fc\u015ft\u0259ril\u0259rin tap\u0131lmas\u0131d\u0131r. Lid reklamlar potensial m\u00fc\u015ft\u0259ri bar\u0259d\u0259 informasiya y\u0131\u011fma\u011fa imkan verir.<\/p>\n

\"Digital

Digital sat\u0131\u015f<\/p><\/div>\n

Y\u0131\u011f\u0131la bil\u0259c\u0259k informasiya ad, soyad, \u0259laq\u0259 n\u00f6mr\u0259si, email v\u0259 sair ola bil\u0259r. Bundan savay\u0131 insanlara sual verm\u0259kl\u0259 insanlara aid m\u00fcxt\u0259lif x\u00fcsusiyy\u0259tl\u0259r bar\u0259d\u0259 informasiyalar\u0131 toplamaq olar. Lid generasiya \u00a0say\u0259sind\u0259 r\u0259q\u0259msal erada marketoloqlar m\u00fc\u015ft\u0259rinin konkret n\u0259y\u0259 ehtiyac\u0131 oldu\u011funu m\u00fc\u0259yy\u0259n ed\u0259 bilirl\u0259r. Sat\u0131\u015fla m\u0259\u015f\u011ful olanlar is\u0259 satd\u0131qlar\u0131 m\u0259hsulun hans\u0131 insana laz\u0131m oldu\u011funu m\u00fc\u0259yy\u0259n edib ona y\u00f6n\u0259l\u0259 bilirl\u0259r. Bu da istehlak\u00e7\u0131 haqq\u0131nda, m\u00fc\u015ft\u0259ri haqq\u0131nda daha \u00e7ox m\u0259lumata malik olmaqla qar\u015f\u0131l\u0131ql\u0131 \u0259laq\u0259d\u0259dir. Al\u0131c\u0131lar\u0131n x\u00fcsusiyy\u0259tl\u0259rind\u0259 ba\u015f ver\u0259n d\u0259yi\u015fiklikl\u0259ri m\u00fc\u0259yy\u0259n etm\u0259k r\u0259q\u0259msal texnologiyalar\u0131n hesab\u0131na daha da asan olmu\u015fdur.<\/p>\n

Transformasiya<\/strong><\/h2>\n

Amma bu h\u0259l\u0259 son deyil. V\u0259 yuxar\u0131da yazd\u0131\u011f\u0131m\u0131z d\u0259yi\u015fiklikl\u0259 yekunla\u015fmayacaq he\u00e7 d\u0259 h\u0259r \u015fey. Futuroloji yana\u015fma filan da etmir\u0259m indi. Biz ham\u0131m\u0131z d\u0259yi\u015fikliy\u0259 m\u0259hkumuq. Ya\u015fad\u0131\u011f\u0131m\u0131z d\u00fcnya da. H\u0259min d\u00fcnyadak\u0131 olan h\u0259r bir f\u0259aliyy\u0259t d\u0259. O c\u00fcml\u0259d\u0259n, marketinq v\u0259 sat\u0131\u015f.<\/p>\n

\"Digital

Digital sat\u0131\u015f<\/p><\/div>\n

Kim bilir m\u00fc\u015ft\u0259ri axtar\u0131\u015f\u0131 30 il sonra nec\u0259 ba\u015f ver\u0259c\u0259k. 30 il \u00f6nc\u0259 indi al\u0131nan n\u0259tic\u0259l\u0259r bar\u0259d\u0259 d\u00fc\u015f\u00fcnm\u0259k bel\u0259 olmurdu.\u00a0 R\u0259q\u0259msal sat\u0131\u015fdan imtina ed\u0259n h\u0259r k\u0259si is\u0259 r\u0259q\u0259msal sat\u0131\u015flar\u0131n transformasiyas\u0131 adl\u0131 sunami yuyub aparacaq. Ba\u015fqa s\u00f6zl\u0259 mal v\u0259 xidm\u0259tin sat\u0131\u015f\u0131na vaxt ay\u0131rmaqdansa m\u00fc\u015ft\u0259ril\u0259r\u0259 d\u0259y\u0259r t\u0259klif etm\u0259yin d\u00f6vr\u00fcd\u00fcr. Bunu nec\u0259 etm\u0259k olar? R\u0259q\u0259msal sat\u0131\u015flar bar\u0259d\u0259 b\u00fct\u00fcn fikirl\u0259ri bird\u0259n bir\u0259 d\u0259yi\u015fm\u0259k \u00e7\u0259tin m\u0259s\u0259l\u0259dir. X\u00fcsus\u0259n s\u00f6hb\u0259t uzun m\u00fcdd\u0259t t\u0259cr\u00fcb\u0259d\u0259n ke\u00e7irilmi\u015f metodlardan gedirs\u0259 bu daha \u00e7\u0259tindir. Xo\u015fb\u0259xtlikd\u0259n r\u0259q\u0259msal sat\u0131\u015fa ke\u00e7m\u0259k bir g\u00f6z q\u0131rp\u0131m\u0131nda olmur. Bunun \u0259v\u0259zin\u0259 bir ne\u00e7\u0259 sad\u0259 add\u0131mdan ibar\u0259t bir yana\u015fma m\u00f6vcuddur. Bel\u0259 add\u0131mlar r\u0259q\u0259msal sat\u0131\u015fa transformasiya olma\u011fa, r\u0259q\u0259msal sat\u0131\u015f\u0131 q\u0259bul etm\u0259y\u0259 imkan ver\u0259c\u0259k. Bu \u00e7ox effektiv v\u0259 sad\u0259dir. Bu add\u0131mlar\u0131n n\u0259tic\u0259sind\u0259 is\u0259 r\u0259q\u0259msal d\u00f6vrd\u0259 m\u00fc\u015ft\u0259ri il\u0259 daha m\u00f6hk\u0259m \u0259laq\u0259 yaratmaq m\u00fcmk\u00fcn olacaqd\u0131r.<\/p>\n

R\u0259q\u0259msal sat\u0131\u015fa ke\u00e7id<\/h2>\n
\"Digital

Digital sat\u0131\u015f<\/p><\/div>\n

Tarixi bel\u0259 bir hiss\u0259y\u0259 b\u00f6l\u00fcbl\u0259r. Bizim era v\u0259 eradan \u0259vv\u0259l. Eradan \u0259vv\u0259l. Y\u0259ni yeni d\u00f6vrd\u0259n y\u0259ni 1-ci ild\u0259n \u0259vv\u0259l. Amma iki min il bundan qabaqk\u0131 insanlar\u0131n he\u00e7 d\u0259 ham\u0131s\u0131 yeni eran\u0131n ba\u015flan\u011f\u0131c\u0131nda oldu\u011funun f\u0259rqin\u0259 tam varm\u0131rd\u0131. Sonradan c\u0259miyy\u0259tin inki\u015faf\u0131 h\u0259qiq\u0259t\u0259n d\u0259 1-ci ild\u0259n bu yana yeni d\u00f6vr\u00fcn ba\u015flad\u0131\u011f\u0131n\u0131 s\u00fcbut etdi. \u0130ndi d\u0259 ba\u015fqa bir erad\u0131r. Bayaq dediyim kimi r\u0259q\u0259msal era. Ola bilsin ki, f\u0259rqin\u0259 varmayaq yeni eran\u0131n \u0259vv\u0259lind\u0259 oldu\u011fumuzu. Eyn\u0259n iki min il \u0259vv\u0259lkil\u0259r kimi. Amma bizd\u0259n sonrak\u0131lar bunu m\u00fctl\u0259q nec\u0259s\u0259 adland\u0131racaq. Yeni eran\u0131. Amma \u0259g\u0259r k\u00f6hn\u0259 \u00fcsul v\u0259 al\u0259tl\u0259rl\u0259 sat\u0131\u015f ed\u0259c\u0259ksinizs\u0259 qalacaqs\u0131n\u0131z eradan \u0259vv\u0259ld\u0259. Pafoslu yazma\u011f\u0131 ya da dan\u0131\u015fma\u011f\u0131 sevmir\u0259m. M\u0259s\u0259l\u0259y\u0259 real yana\u015f\u0131ram. Reall\u0131q r\u0259q\u0259msal texnologiyalar hesab\u0131na b\u00fct\u00fcn h\u0259r bir i\u015fin asanla\u015fmas\u0131na s\u0259b\u0259b olmaqdad\u0131r. \u00a0\u018fslind\u0259 is\u0259 h\u0259r \u015fey \u00e7ox sad\u0259dir. \u018fn\u0259n\u0259vi sat\u0131\u015flardan r\u0259q\u0259msal sat\u0131\u015fa ke\u00e7\u0259 bilm\u0259k \u00fc\u00e7\u00fcn c\u0259mi \u00fc\u00e7 add\u0131m var. Onlar\u0131 indi atmaq vacibdir. Sonra gec ola bil\u0259r.<\/p>\n

Kontent marketinq oyunu. \u018fvv\u0259ll\u0259r eyni marketinq kampaniyas\u0131n\u0131n h\u0259d\u0259f k\u00fctl\u0259d\u0259ki h\u0259r bir k\u0259s \u00fc\u00e7\u00fcn ke\u00e7\u0259rli oldu\u011fu vaxtlar var idi. Lakin indi bel\u0259 deyil. \u00c7\u00fcnki indi konkret m\u00fc\u015ft\u0259riy\u0259 y\u00f6n\u0259l\u0259c\u0259k r\u0259q\u0259msal marketinq add\u0131mlar\u0131 var. Y\u0259ni personalla\u015fman\u0131 maksimuma g\u0259tir\u0259n r\u0259q\u0259msalla\u015fma bu proses\u0259 t\u0259sir edir. T\u0259cr\u00fcb\u0259li professional is\u0259 m\u00fc\u015ft\u0259ril\u0259ri yax\u015f\u0131 tan\u0131d\u0131\u011f\u0131ndan m\u0259xsusi olaraq h\u0259min m\u00fc\u015ft\u0259ril\u0259r\u0259 laz\u0131m olan, onlara y\u00f6n\u0259lmi\u015f kontent marketinq oyunu qura bilir. Bu da \u0259n\u0259n\u0259vi sat\u0131\u015fdan r\u0259q\u0259msal sat\u0131\u015fa ke\u00e7id imkan\u0131 yarad\u0131r.<\/p>\n

\u015e\u0259xsi brendin g\u00fccl\u0259ndirilm\u0259si. Bu bar\u0259d\u0259 kifay\u0259t q\u0259d\u0259r informasiya tapa bil\u0259rsiniz. S\u00f6hb\u0259t ondan gedir ki, internet h\u0259r bir k\u0259s bar\u0259d\u0259 informasiyan\u0131 \u0259l\u00e7atan v\u0259 sad\u0259 etm\u0259kd\u0259dir. Bu g\u00fcn birisi bar\u0259d\u0259 m\u0259lumat almaq \u00fc\u00e7\u00fcn o k\u0259sin ad\u0131n\u0131 soyad\u0131n\u0131 googl-da v\u0259 yaxud dig\u0259r axtar\u0131\u015f resursunda yazmaq kif\u0259y\u0259tdir. \u0130nsan bar\u0259d\u0259 onun linkedin profili, ya da facebook-dak\u0131 hesab\u0131 \u00e7ox \u015feyl\u0259ri deyir. Xo\u015fb\u0259xtlikd\u0259n bir \u015f\u0259xs haqq\u0131nda sosial \u015f\u0259b\u0259k\u0259l\u0259rd\u0259ki in formasiya onun \u00f6z\u00fcnd\u0259n as\u0131l\u0131d\u0131r. Bu informasiya say\u0259sind\u0259 d\u00fczg\u00fcn \u015f\u0259xsi brend qurmaq olar. N\u0259tic\u0259d\u0259 r\u0259q\u0259msal sat\u0131\u015fa transformasiya asanla\u015far.<\/p>\n

Sosial media hesab\u0131na h\u0259d\u0259fl\u0259nmi\u015f \u015f\u0259b\u0259k\u0259. R\u0259q\u0259msal erada sat\u0131c\u0131 bilm\u0259lidir ki, sosial \u015f\u0259b\u0259k\u0259l\u0259r onlar \u00fc\u00e7\u00fcn geni\u015f imkan dem\u0259kdir. Sosial \u015f\u0259b\u0259k\u0259d\u0259ki insanlar sad\u0259c\u0259 insan deyil h\u0259d\u0259f k\u00fctl\u0259sidir. Onlara d\u00fczg\u00fcn yana\u015fmaq laz\u0131md\u0131r. \u0130st\u0259diyini verm\u0259k laz\u0131md\u0131r. Sosial \u015f\u0259b\u0259k\u0259l\u0259rd\u0259 h\u0259d\u0259f k\u00fctl\u0259si il\u0259 \u00fcnsiyy\u0259td\u0259 olduqca, onlar\u0131 h\u0259r hans\u0131 d\u0259y\u0259rl\u0259 t\u0259min etdikc\u0259 onlar b\u00f6y\u00fcm\u0259kd\u0259 olan potensial m\u00fc\u015ft\u0259ri siyahs\u0131n\u0131n bir hiss\u0259sin\u0259 \u00e7evrilir. Bu da transformasiyan\u0131 sad\u0259l\u0259\u015fdirir.<\/p>\n

Bu \u00fc\u00e7 add\u0131m\u0131n h\u0259r biri ayr\u0131-ayr\u0131 v\u0259 \u00e7ox geni\u015f m\u00f6vzulard\u0131r. Vaxt olduqca bir-bir izahlar ver\u0259c\u0259m. Praktiki yana\u015fmalar\u0131m\u0131 ortaya qoyacam. H\u0259l\u0259liks\u0259 bu q\u0259d\u0259r.<\/p>\n

<\/span> 4. 208<\/span> Views<\/span><\/div>","protected":false},"excerpt":{"rendered":"

R\u0259q\u0259msal sat\u0131\u015f \u00d6t\u0259n yaz\u0131da r\u0259q\u0259msal kopiraytinq bar\u0259d\u0259 fikirl\u0259rimi b\u00f6l\u00fc\u015fm\u00fc\u015fd\u00fcm. Bu g\u00fcn is\u0259 bir m\u0259qs\u0259d bar\u0259d\u0259 yazaca\u011fam. El\u0259 bir m\u0259qs\u0259d ki, ona g\u00f6r\u0259 m\u0259n yazanlar\u0131 indi oxuyursunuz. Bu sayta girmisiniz. V\u0259 kimliyinizd\u0259n as\u0131l\u0131 olmayaraq, b\u00fct\u00fcn h\u0259yat\u0131n\u0131z boyu h\u0259min m\u0259qs\u0259d\u0259 xidm\u0259t edirsiniz. El\u0259 bir m\u0259qs\u0259d ki, onsuz olmur. Amma \u00e7ox uzatmayaq. Konkretlik \u00fcmumilikd\u0259n \u00fcst\u00fcnd\u00fcr. Odur ki, m\u00f6vzuya<\/p>\n

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