{"id":1785,"date":"2023-06-08T17:15:39","date_gmt":"2023-06-08T13:15:39","guid":{"rendered":"https:\/\/jugaad.az\/blog\/?p=1785"},"modified":"2024-07-29T12:10:11","modified_gmt":"2024-07-29T08:10:11","slug":"meta-tesvirleri-seo-ucun-vacibdirmi","status":"publish","type":"post","link":"https:\/\/jugaad.az\/blog\/meta-tesvirleri-seo-ucun-vacibdirmi\/","title":{"rendered":"Meta t\u0259svirl\u0259ri SEO \u00fc\u00e7\u00fcn vacibdirmi?"},"content":{"rendered":"

Meta t\u0259svirl\u0259ri SEO \u00fc\u00e7\u00fcn vacibdirmi?<\/h1>\n

Bu blogda meta t\u0259svirl\u0259r n\u0259dir v\u0259 SEO<\/a> -ya nec\u0259 t\u0259sir ed\u0259 bil\u0259c\u0259yi bar\u0259d\u0259 dan\u0131\u015faca\u011f\u0131q.<\/p>\n

Meta Description n\u0259dir ?<\/h3>\n

Meta t\u0259svirl\u0259r veb s\u0259hif\u0259nin HTML kodunda h\u0259min s\u0259hif\u0259nin m\u0259zmununun q\u0131sa t\u0259svir<\/a>ini ver\u0259n elementdir. Bir vebsayt\u0131n ziyar\u0259t\u00e7il\u0259ri onu birba\u015fa g\u00f6r\u0259 bilm\u0259s\u0259l\u0259r d\u0259, Google kimi axtar\u0131\u015f sisteml\u0259ri ondan veb s\u0259hif\u0259ni axtar\u0131\u015f n\u0259tic\u0259l\u0259rind\u0259 g\u00f6st\u0259rm\u0259k \u00fc\u00e7\u00fcn istifad\u0259 edir. Meta t\u0259sviri veb s\u0259hif\u0259nin m\u0259zmununu \u00fcmumil\u0259\u015fdir\u0259n HTML elementidir.Google tez-tez axtar\u0131\u015f sisteminin n\u0259tic\u0259l\u0259ri s\u0259hif\u0259l\u0259rind\u0259 (SERPs) fraqmentl\u0259rd\u0259 meta t\u0259svirl\u0259rd\u0259n istifad\u0259 edir. S\u0259hif\u0259nin URL v\u0259 ba\u015fl\u0131\u011f\u0131n\u0131n alt\u0131nda yerl\u0259\u015fir.<\/p>\n

Meta t\u0259sviri meta teq oldu\u011fundan, HTML s\u0259n\u0259dinin ba\u015f hiss\u0259sind\u0259 a\u015fa\u011f\u0131dak\u0131 kimi g\u00f6st\u0259rilir:<\/p>\n

\"\"<\/p>\n

 <\/p>\n

“name” elementi Google kimi axtar\u0131\u015f sisteml\u0259rin\u0259 HTML kodunun hans\u0131 elementinin g\u00f6st\u0259rildiyini bildirir (meta t\u0259sviri). Sonra “content” atributu bu elementin m\u0259zmununu, bu halda meta-t\u0259svirin d\u0259qiq ifad\u0259sini t\u0259svir edir.<\/p>\n

Axtar\u0131\u015f n\u0259tic\u0259l\u0259rind\u0259 s\u0259hif\u0259 m\u0259zmununun q\u0131sa t\u0259svirini t\u0259qdim etm\u0259kl\u0259 siz veb sayt\u0131n\u0131z \u00fc\u00e7\u00fcn m\u0259lumatl\u0131l\u0131q yarada bil\u0259rsiniz. Sonra istifad\u0259\u00e7il\u0259ri onu ziyar\u0259t etm\u0259y\u0259 t\u0259\u015fviq ed\u0259 bil\u0259rsiniz. Bel\u0259likl\u0259, meta t\u0259svirinizi optimalla\u015fd\u0131rmaq veb sayt\u0131n\u0131z\u0131 axtar\u0131\u015f n\u0259tic\u0259l\u0259rind\u0259 reklam etm\u0259y\u0259 imkan verir. Bu s\u0259b\u0259bd\u0259n meta t\u0259svirl\u0259rinizi diqq\u0259tl\u0259 se\u00e7m\u0259lisiniz.<\/p>\n

Q\u0131sa t\u0259svirl\u0259r sosial mediada v\u0259 ya dig\u0259r platformalarda link \u00f6nizl\u0259m\u0259l\u0259rind\u0259 d\u0259 g\u00f6r\u00fcn\u0259 bil\u0259r. Bunlar ad\u0259t\u0259n \u201cog: t\u0259sviri\u201d adlanan A\u00e7\u0131q Qrafik etiketind\u0259n g\u00f6t\u00fcr\u00fcl\u00fcr. \u018fg\u0259r siz t\u0259qdim etm\u0259s\u0259niz, platforma \u0259v\u0259zin\u0259 HTML meta t\u0259svirinizi (meta teq n\u00f6v\u00fc) g\u00f6st\u0259r\u0259 bil\u0259r.<\/p>\n

Meta t\u0259svirl\u0259rin SEO -ya t\u0259siri<\/h3>\n

Axtar\u0131\u015f motorunun optimalla\u015fd\u0131r\u0131lmas\u0131n\u0131n (SEO<\/a>) ilk g\u00fcnl\u0259rind\u0259 meta t\u0259svirin\u0259 daxil edilmi\u015f a\u00e7ar s\u00f6zl\u0259r Google kimi axtar\u0131\u015f sisteml\u0259ri \u00fc\u00e7\u00fcn m\u00fch\u00fcm s\u0131ralama faktoru idi. Bununla bel\u0259, bu, getdikc\u0259 daha \u00e7ox veb sayt sahibl\u0259rinin meta t\u0259svirl\u0259rini a\u00e7ar s\u00f6zl\u0259rl\u0259 doldurmas\u0131na s\u0259b\u0259b oldu. Bu meta t\u0259svirl\u0259r istifad\u0259\u00e7il\u0259r\u0259 s\u0259hif\u0259 m\u0259zmununun he\u00e7 bir faydal\u0131 t\u0259svirini verm\u0259di. Buna g\u00f6r\u0259 d\u0259, Google 2009-cu ild\u0259 q\u0259rar verdi ki, meta t\u0259svirl\u0259ri art\u0131q veb-sayt\u0131n reytinqin\u0259 t\u0259sir etm\u0259m\u0259lidir.<\/p>\n

Buna baxmayaraq, meta t\u0259svirl\u0259rinizi optimalla\u015fd\u0131rmaq SEO v\u0259 ya onlayn marketinqd\u0259 m\u00fch\u00fcm v\u0259zif\u0259dir. \u00c7\u00fcnki bu, axtar\u0131\u015f n\u0259tic\u0259l\u0259rind\u0259 s\u0259hif\u0259nizin klik nisb\u0259tin\u0259 (CTR) \u0259h\u0259miyy\u0259tli d\u0259r\u0259c\u0259d\u0259 t\u0259sir g\u00f6st\u0259rir. CTR m\u00fc\u0259yy\u0259n axtar\u0131\u015f sor\u011fular\u0131 \u00fc\u00e7\u00fcn s\u0259hif\u0259 n\u00fcmayi\u015fi il\u0259 bu s\u0259hif\u0259d\u0259ki faktiki klikl\u0259r aras\u0131ndak\u0131 nisb\u0259tdir. \u0130stifad\u0259\u00e7il\u0259ri klikl\u0259m\u0259y\u0259 t\u0259\u015fviq ed\u0259n uy\u011fun v\u0259 ya c\u0259lbedici meta t\u0259sviri il\u0259 s\u0259hif\u0259niz a\u015fa\u011f\u0131 reytinq\u0259 malik olsa bel\u0259, CTR-ni \u0259h\u0259miyy\u0259tli d\u0259r\u0259c\u0259d\u0259 art\u0131ra bil\u0259rsiniz.<\/p>\n

Bu, \u00f6z n\u00f6vb\u0259sind\u0259, Google-un veb s\u0259hif\u0259nizi nec\u0259 qiym\u0259tl\u0259ndirm\u0259sin\u0259 m\u00fcsb\u0259t t\u0259sir g\u00f6st\u0259rir. \u018fg\u0259r tez-tez klikl\u0259nirs\u0259 v\u0259 istifad\u0259\u00e7il\u0259r ona \u00e7ox vaxt s\u0259rf edirl\u0259rs\u0259, Google s\u0259hif\u0259ni daha uy\u011fun hesab edir. Bel\u0259likl\u0259, yax\u015f\u0131 bir meta t\u0259sviri dolay\u0131s\u0131 il\u0259 Google-da veb s\u0259hif\u0259nin reytinqini<\/a> yax\u015f\u0131la\u015fd\u0131ra bil\u0259r v\u0259 buna g\u00f6r\u0259 d\u0259 axtar\u0131\u015f motorunun optimalla\u015fd\u0131r\u0131lmas\u0131 (SEO<\/a>) \u00fc\u00e7\u00fcn d\u0259 aktuald\u0131r.<\/p>\n

Meta t\u0259svirl\u0259ri SEO \u00fc\u00e7\u00fcn niy\u0259 vacibdir?<\/h3>\n

Meta t\u0259svirl\u0259ri (b\u0259z\u0259n SEO meta t\u0259svirl\u0259ri adlan\u0131r) birba\u015fa s\u0131ralama faktoru deyil. Google reytinql\u0259ri t\u0259yin ed\u0259rk\u0259n onlar\u0131 n\u0259z\u0259r\u0259 alm\u0131r.<\/p>\n

Lakin meta t\u0259svirl\u0259ri SEO \u00fc\u00e7\u00fcn vacibdir. \u00c7\u00fcnki onlar tez-tez axtar\u0131\u015f\u00e7\u0131lara s\u0259hif\u0259niz haqq\u0131nda m\u0259lumat ver\u0259n fraqmentl\u0259r yaratmaq \u00fc\u00e7\u00fcn istifad\u0259 olunur. V\u0259 SERP-d\u0259 r\u0259qibl\u0259rd\u0259n f\u0259rql\u0259nm\u0259y\u0259 k\u00f6m\u0259k edir.<\/p>\n

Effektiv fraqment daha \u00e7ox insan\u0131 linkiniz\u0259 klikl\u0259m\u0259y\u0259 inand\u0131r\u0131r. Bununla da klikl\u0259nm\u0259 nisb\u0259tinizi (CTR<\/a>) art\u0131r\u0131r. V\u0259 h\u0259tta marka m\u0259lumatl\u0131l\u0131\u011f\u0131n\u0131 art\u0131ra bil\u0259r. H\u0259r ikisi SEO-ya m\u00fcsb\u0259t t\u0259sir g\u00f6st\u0259r\u0259 bil\u0259r.<\/p>\n

Meta t\u0259svirl\u0259ri yazmaq \u00fc\u00e7\u00fcn \u00a0\u0259n yax\u015f\u0131 t\u0259cr\u00fcb\u0259l\u0259r\u0259 n\u0259z\u0259r salaq:<\/h5>\n
    \n
  1. Meta t\u0259svir uzunlu\u011funu n\u0259z\u0259rd\u0259n ke\u00e7irin<\/span><\/li>\n
  2. \u018fsas a\u00e7ar s\u00f6z\u00fc \u0259lav\u0259 edin<\/span><\/li>\n
  3. Axtar\u0131\u015f m\u0259qs\u0259dl\u0259rin\u0259 cavab verin<\/span><\/li>\n
  4. F\u0259aliyy\u0259t\u0259 \u00e7a\u011f\u0131r\u0131\u015flar\u0131 daxil edin<\/span><\/li>\n
  5. H\u0259r bir meta t\u0259sviri unikal edin<\/span><\/li>\n<\/ol>\n
    <\/span> 1. 447<\/span> Views<\/span><\/div>","protected":false},"excerpt":{"rendered":"

    Meta t\u0259svirl\u0259ri SEO \u00fc\u00e7\u00fcn vacibdirmi? Bu blogda meta t\u0259svirl\u0259r n\u0259dir v\u0259 SEO -ya nec\u0259 t\u0259sir ed\u0259 bil\u0259c\u0259yi bar\u0259d\u0259 dan\u0131\u015faca\u011f\u0131q. Meta Description n\u0259dir ? Meta t\u0259svirl\u0259r veb s\u0259hif\u0259nin HTML kodunda h\u0259min s\u0259hif\u0259nin m\u0259zmununun q\u0131sa t\u0259svirini ver\u0259n elementdir. Bir vebsayt\u0131n ziyar\u0259t\u00e7il\u0259ri onu birba\u015fa g\u00f6r\u0259 bilm\u0259s\u0259l\u0259r d\u0259, Google kimi axtar\u0131\u015f sisteml\u0259ri ondan veb s\u0259hif\u0259ni axtar\u0131\u015f n\u0259tic\u0259l\u0259rind\u0259 g\u00f6st\u0259rm\u0259k \u00fc\u00e7\u00fcn<\/p>\n

    Read More<\/a><\/p>\n","protected":false},"author":20,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"yoast_head":"\nMeta t\u0259svirl\u0259ri SEO \u00fc\u00e7\u00fcn vacibdirmi? - Jugaad R\u0259q\u0259msal Marketinq | jugaad.az<\/title>\n<meta name=\"description\" content=\"Meta t\u0259svirl\u0259r SEO \u00fc\u00e7\u00fcn niy\u0259 vacibdir? Bu blogda meta t\u0259svirl\u0259r n\u0259dir v\u0259 SEO -ya nec\u0259 t\u0259sir ed\u0259 bil\u0259c\u0259yi bar\u0259d\u0259 dan\u0131\u015faca\u011f\u0131q.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-video-preview:-1, noimageindex, noarchive, nosnippet\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jugaad.az\/blog\/meta-tesvirleri-seo-ucun-vacibdirmi\/\" \/>\n<meta property=\"og:locale\" content=\"az_AZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Meta t\u0259svirl\u0259ri SEO \u00fc\u00e7\u00fcn vacibdirmi? - Jugaad R\u0259q\u0259msal Marketinq | jugaad.az\" \/>\n<meta property=\"og:description\" content=\"Meta t\u0259svirl\u0259r SEO \u00fc\u00e7\u00fcn niy\u0259 vacibdir? Bu blogda meta t\u0259svirl\u0259r n\u0259dir v\u0259 SEO -ya nec\u0259 t\u0259sir ed\u0259 bil\u0259c\u0259yi bar\u0259d\u0259 dan\u0131\u015faca\u011f\u0131q.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/jugaad.az\/blog\/meta-tesvirleri-seo-ucun-vacibdirmi\/\" \/>\n<meta property=\"og:site_name\" content=\"Jugaad R\u0259q\u0259msal Marketinq\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Jugaadaz-314157049392674\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-06-08T13:15:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-07-29T08:10:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/jugaad.az\/blog\/wp-content\/uploads\/2023\/06\/sd-640x147.png\" \/>\n<meta name=\"author\" content=\"S\u0259id\u0259 Aslanzad\u0259\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@jugaad_az\" \/>\n<meta name=\"twitter:site\" content=\"@jugaad_az\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"S\u0259id\u0259 Aslanzad\u0259\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/jugaad.az\/blog\/meta-tesvirleri-seo-ucun-vacibdirmi\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/jugaad.az\/blog\/meta-tesvirleri-seo-ucun-vacibdirmi\/\"},\"author\":{\"name\":\"S\u0259id\u0259 Aslanzad\u0259\",\"@id\":\"https:\/\/jugaad.az\/blog\/#\/schema\/person\/c38f34ad74ca987ae3088679651fa9b3\"},\"headline\":\"Meta t\u0259svirl\u0259ri SEO \u00fc\u00e7\u00fcn vacibdirmi?\",\"datePublished\":\"2023-06-08T13:15:39+00:00\",\"dateModified\":\"2024-07-29T08:10:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/jugaad.az\/blog\/meta-tesvirleri-seo-ucun-vacibdirmi\/\"},\"wordCount\":858,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/jugaad.az\/blog\/#organization\"},\"articleSection\":[\"Reqemsal Marketinq\"],\"inLanguage\":\"az\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/jugaad.az\/blog\/meta-tesvirleri-seo-ucun-vacibdirmi\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/jugaad.az\/blog\/meta-tesvirleri-seo-ucun-vacibdirmi\/\",\"url\":\"https:\/\/jugaad.az\/blog\/meta-tesvirleri-seo-ucun-vacibdirmi\/\",\"name\":\"Meta t\u0259svirl\u0259ri SEO \u00fc\u00e7\u00fcn vacibdirmi? - Jugaad R\u0259q\u0259msal Marketinq | jugaad.az\",\"isPartOf\":{\"@id\":\"https:\/\/jugaad.az\/blog\/#website\"},\"datePublished\":\"2023-06-08T13:15:39+00:00\",\"dateModified\":\"2024-07-29T08:10:11+00:00\",\"description\":\"Meta t\u0259svirl\u0259r SEO \u00fc\u00e7\u00fcn niy\u0259 vacibdir? 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