{"id":1770,"date":"2023-05-14T10:24:18","date_gmt":"2023-05-14T06:24:18","guid":{"rendered":"https:\/\/jugaad.az\/blog\/?p=1770"},"modified":"2024-07-29T12:13:02","modified_gmt":"2024-07-29T08:13:02","slug":"musteri-personasi-nece-yaradilir","status":"publish","type":"post","link":"https:\/\/jugaad.az\/blog\/musteri-personasi-nece-yaradilir\/","title":{"rendered":"M\u00fc\u015ft\u0259ri personas\u0131 nec\u0259 yarad\u0131l\u0131r ?"},"content":{"rendered":"

M\u00fc\u015ft\u0259ri personas\u0131 nec\u0259 yarad\u0131l\u0131r ?<\/span><\/strong><\/h1>\n

\u018fn m\u00fcv\u0259ff\u0259qiyy\u0259tli marketoloqlar<\/a> auditoriya m\u0259lumatlar\u0131 v\u0259 \u00e7\u0259tin r\u0259q\u0259ml\u0259rd\u0259n k\u0259nara \u00e7\u0131x\u0131r v\u0259 m\u00fc\u015ft\u0259ril\u0259rinin \u0259slind\u0259 kim olduqlar\u0131 bar\u0259d\u0259 d\u0259rind\u0259n d\u00fc\u015f\u00fcn\u00fcrl\u0259r. Onlar\u0131n maraqlar\u0131 n\u0259dir? Nec\u0259 dan\u0131\u015f\u0131rlar? Onlar n\u0259y\u0259 inan\u0131r v\u0259 n\u0259y\u0259 d\u0259y\u0259r verirl\u0259r? \u00dcmumiyy\u0259tl\u0259 m\u00fc\u015ft\u0259ri personas\u0131 nec\u0259 yarad\u0131l\u0131r ?<\/p>\n

M\u00fc\u015ft\u0259ril\u0259rinizi d\u0259rind\u0259n tan\u0131d\u0131\u011f\u0131n\u0131z zaman h\u0259qiqi \u00fcnsiyy\u0259t qura v\u0259 f\u0259aliyy\u0259t\u0259 ilham ver\u0259 bil\u0259rsiniz. Bu amill\u0259r d\u00f6n\u00fc\u015f\u00fcm nisb\u0259tiniz\u0259 d\u0259rin t\u0259sir g\u00f6st\u0259r\u0259 bil\u0259r.<\/p>\n

Yaln\u0131z bir problem var: Siz h\u0259r bir m\u00fc\u015ft\u0259ri \u00fc\u00e7\u00fcn unikal marketinq masaj\u0131 yarada bilm\u0259zsiniz. M\u00fc\u0259yy\u0259n bir n\u00f6qt\u0259d\u0259, spesifiklik v\u0259 \u00fcmumil\u0259\u015fdirm\u0259 aras\u0131nda tarazl\u0131q tapmaq laz\u0131md\u0131r v\u0259 burada al\u0131c\u0131 personalar\u0131 i\u015f\u0259 d\u00fc\u015f\u00fcr.<\/p>\n

M\u00fc\u015ft\u0259ri personas\u0131 t\u0259rifi<\/h3>\n

M\u00fc\u015ft\u0259ri personas\u0131 (h\u0259m\u00e7inin istifad\u0259\u00e7i personas\u0131, marketinq personas\u0131 v\u0259 ya auditoriya personas\u0131 adlan\u0131r) bazar v\u0259 auditoriya ara\u015fd\u0131rmas\u0131na \u0259saslanan ideal m\u00fc\u015ft\u0259rinizin\u00a0 profilidir. Ba\u015fqa s\u00f6zl\u0259, bu, geni\u015f auditoriyan\u0131zda tap\u0131lan \u0259n vacib x\u00fcsusiyy\u0259tl\u0259ri \u00f6z\u00fcnd\u0259 c\u0259ml\u0259\u015fdir\u0259n x\u0259yali bir insand\u0131r.<\/p>\n

N\u0259 \u00fc\u00e7\u00fcn al\u0131c\u0131 personalar\u0131 biznes \u00fc\u00e7\u00fcn vacibdir?<\/h3>\n

\u0130lkin bazar qiym\u0259tl\u0259ndirm\u0259sind\u0259n sonra al\u0131c\u0131 personalar\u0131n\u0131n yarad\u0131lmas\u0131 biznes \u00fc\u00e7\u00fcn n\u00f6vb\u0259ti m\u0259ntiqi add\u0131md\u0131r. Bu add\u0131m m\u00fc\u0259ssis\u0259l\u0259r\u0259 m\u0259hsulun inki\u015faf\u0131na, marketinq strategiyalar\u0131na v\u0259 ya sat\u0131\u015f infrastrukturuna \u0259h\u0259miyy\u0259tli investisiyalar etm\u0259zd\u0259n \u0259vv\u0259l h\u0259d\u0259f bazarlar\u0131n\u0131 h\u0259rt\u0259r\u0259fli ba\u015fa d\u00fc\u015fm\u0259y\u0259 imkan verir.<\/p>\n

M\u00fc\u015ft\u0259ri personas\u0131 il\u0259 i\u015fl\u0259m\u0259k k\u00f6m\u0259k ed\u0259 bil\u0259r:<\/h4>\n

M\u0259hsulun inki\u015faf\u0131na r\u0259hb\u0259rlik etm\u0259y\u0259
\nM\u0259zmun yaratma s\u0259yl\u0259ri bar\u0259d\u0259 m\u0259lumat verm\u0259y\u0259
\nR\u0259hb\u0259rliyin t\u0259qibi \u00fc\u00e7\u00fcn anlay\u0131\u015flar t\u0259min etm\u0259y\u0259
\nM\u00fc\u015ft\u0259ril\u0259rin \u0259ld\u0259 edilm\u0259si v\u0259 saxlanmas\u0131 strategiyalar\u0131n\u0131 t\u0259kmill\u0259\u015fdirm\u0259y\u0259<\/p>\n

Lakin m\u00fc\u0259ssis\u0259l\u0259r m\u00fc\u015ft\u0259rini n\u0259z\u0259r\u0259 alaraq sat\u0131\u015fa ba\u015flayanda son n\u0259tic\u0259l\u0259r m\u00fcsb\u0259t olur. Dig\u0259r \u015feyl\u0259r aras\u0131nda, \u015f\u0259xsl\u0259r biznesl\u0259ri daha y\u00fcks\u0259k d\u0259y\u0259rli m\u00fc\u015ft\u0259ril\u0259r\u0259, daha yax\u015f\u0131 potensial m\u00fc\u015ft\u0259ril\u0259r\u0259, daha y\u00fcks\u0259k d\u00f6n\u00fc\u015f\u00fcm v\u0259 ya m\u00fc\u015ft\u0259ri saxlama d\u0259r\u0259c\u0259l\u0259rin\u0259 do\u011fru apar\u0131r.<\/p>\n

M\u00fc\u015ft\u0259ri personas\u0131 yarad\u0131lmas\u0131nda kiml\u0259r i\u015ftirak etm\u0259lidir?<\/h4>\n

\u018fks\u0259r m\u00fc\u0259ssis\u0259l\u0259r \u00f6z al\u0131c\u0131 personalar\u0131n\u0131 yaratd\u0131qlar\u0131 \u00fc\u00e7\u00fcn \u015firk\u0259t daxilind\u0259 bir \u00e7ox departamentl\u0259rd\u0259n olan maraql\u0131 t\u0259r\u0259fl\u0259ri \u0259hat\u0259 edir. Bu, prosesi l\u0259ngid\u0259 bil\u0259r, lakin b\u00fct\u00fcn \u015firk\u0259td\u0259n g\u0259l\u0259n fikirl\u0259rin n\u0259z\u0259r\u0259 al\u0131nmas\u0131n\u0131 t\u0259min edir.<\/p>\n

Tipik olaraq, buna 5 biznes \u015f\u00f6b\u0259si daxildir:<\/p>\n

Marketinq<\/h4>\n

– Marketinq komandas\u0131 x\u00fcsusi auditoriya seqmentl\u0259rini c\u0259lb ed\u0259n mesajla\u015fma v\u0259 ya kampaniyalar\u0131n yarad\u0131lmas\u0131na cavabdehdir.<\/p>\n

Sat\u0131\u015f<\/h4>\n

– Sat\u0131\u015f komandas\u0131 m\u00fc\u015ft\u0259ril\u0259rl\u0259 birba\u015fa t\u0259masda olur v\u0259 ya onlar\u0131n ehtiyaclar\u0131, a\u011fr\u0131l\u0131 m\u0259qamlar\u0131 v\u0259 motivasiyalar\u0131 bar\u0259d\u0259 m\u0259lumat ver\u0259 bil\u0259r.<\/p>\n

M\u00fc\u015ft\u0259ri xidm\u0259ti<\/h4>\n

– M\u00fc\u015ft\u0259ri xidm\u0259ti komandas\u0131 m\u00fc\u015ft\u0259ril\u0259rl\u0259 birba\u015fa \u0259laq\u0259 saxlay\u0131r v\u0259 onlar\u0131n davran\u0131\u015flar\u0131, \u00fcst\u00fcnl\u00fckl\u0259ri v\u0259 ya\u00a0 r\u0259yl\u0259ri haqq\u0131nda m\u0259lumat ver\u0259 bil\u0259r.<\/p>\n

M\u0259hsulun inki\u015faf\u0131<\/h4>\n

\u2014M\u0259hsul inki\u015faf komandas\u0131 m\u00fc\u015ft\u0259ril\u0259rin m\u0259hsul v\u0259 ya xidm\u0259td\u0259 axtard\u0131qlar\u0131 x\u00fcsusiyy\u0259tl\u0259r v\u0259 \u00fcst\u00fcnl\u00fckl\u0259r haqq\u0131nda m\u0259lumat ver\u0259 bil\u0259r.<\/p>\n

R\u0259hb\u0259rlik<\/h4>\n

– Y\u00fcks\u0259k r\u0259hb\u0259rlik strateji istiqam\u0259t ver\u0259 bil\u0259r v\u0259 al\u0131c\u0131 \u015f\u0259xsl\u0259rin \u015firk\u0259tin \u00fcmumi m\u0259qs\u0259d v\u0259 v\u0259zif\u0259l\u0259rin\u0259 uy\u011fun olmas\u0131n\u0131 t\u0259min ed\u0259 bil\u0259r.<\/p>\n

M\u00fc\u0259ssis\u0259l\u0259r m\u00fc\u015ft\u0259ri personalar\u0131n\u0131 t\u0259cr\u00fcb\u0259d\u0259 nec\u0259 t\u0259tbiq edirl\u0259r?<\/h3>\n

T\u0259cr\u00fcb\u0259d\u0259 m\u00fc\u015ft\u0259ri personalar\u0131 \u015firk\u0259t daxilind\u0259 bir \u00e7ox vacib prosesl\u0259ri idar\u0259 etm\u0259y\u0259 k\u00f6m\u0259k ed\u0259 bil\u0259r.<\/p>\n

Bir ne\u00e7\u0259 n\u00fcmun\u0259:<\/p>\n

M\u0259hsulun inki\u015faf\u0131<\/h4>\n

– Al\u0131c\u0131 \u015f\u0259xsl\u0259r h\u0259d\u0259f auditoriyan\u0131n ehtiyaclar\u0131, \u00fcst\u00fcnl\u00fckl\u0259ri v\u0259 \u0259sas n\u00f6qt\u0259l\u0259ri haqq\u0131nda d\u0259y\u0259rli fikirl\u0259r t\u0259klif edirl\u0259r. Bu anlay\u0131\u015f m\u00fc\u0259ssis\u0259l\u0259r\u0259 m\u00fc\u015ft\u0259ril\u0259rin ehtiyaclar\u0131na cavab ver\u0259n m\u0259hsullar inki\u015faf etdirm\u0259y\u0259 v\u0259 onlar\u0131n probleml\u0259rinin h\u0259llini t\u0259klif etm\u0259y\u0259 k\u00f6m\u0259k edir.<\/p>\n

Marketinq strategiyas\u0131<\/h4>\n

– Al\u0131c\u0131 \u015f\u0259xsl\u0259ri biznesl\u0259r\u0259 auditoriya motivasiyalar\u0131n\u0131 v\u0259 davran\u0131\u015flar\u0131n\u0131 anlama\u011fa k\u00f6m\u0259k edir, bu da engagement g\u00fccl\u0259ndir\u0259n mesajla\u015fma yaratma\u011fa k\u00f6m\u0259k ed\u0259 bil\u0259r.<\/p>\n

Sat\u0131\u015f infrastrukturu<\/h4>\n

\u2014M\u00fc\u015ft\u0259ri personalar\u0131 siz\u0259 h\u0259d\u0259f auditoriyan\u0131z \u00fc\u00e7\u00fcn \u0259n effektiv sat\u0131\u015f kanallar\u0131n\u0131 v\u0259 taktikalar\u0131n\u0131 m\u00fc\u0259yy\u0259n etm\u0259y\u0259 k\u00f6m\u0259k ed\u0259 bil\u0259r ki, biznes \u00f6z sat\u0131\u015f yana\u015fmalar\u0131n\u0131 uy\u011funla\u015fd\u0131ra bilsin.<\/p>\n

M\u00fc\u015ft\u0259ri d\u0259st\u0259yi<\/h4>\n

– Al\u0131c\u0131 \u015f\u0259xsl\u0259ri auditoriyan\u0131z\u0131n \u00fcnsiyy\u0259t se\u00e7iml\u0259rini v\u0259 d\u0259st\u0259k ehtiyaclar\u0131n\u0131 ba\u015fa d\u00fc\u015f\u0259r\u0259k, daha yax\u015f\u0131 m\u00fc\u015ft\u0259ri d\u0259st\u0259yi g\u00f6st\u0259rm\u0259y\u0259 k\u00f6m\u0259k ed\u0259 bil\u0259r.<\/p>\n

\u00d6z Al\u0131c\u0131 Persona \u015eablonunuzu Yarad\u0131n
\nT\u0259dqiqat aparmazdan \u0259vv\u0259l al\u0131c\u0131 persona \u015fablonunun olmas\u0131 vacibdir. O, siz\u0259 t\u0259s\u0259vv\u00fcrl\u0259ri t\u0259\u015fkil etm\u0259y\u0259 v\u0259 hipotetik m\u00fc\u015ft\u0259rinizin h\u0259rt\u0259r\u0259fli \u015f\u0259klini \u00e7\u0259km\u0259k \u00fc\u00e7\u00fcn t\u0259l\u0259b olunan m\u0259lumatlar\u0131 toplama\u011fa imkan verir.<\/p>\n

M\u00fc\u015ft\u0259ri persona \u015fablonunun meyarlar\u0131 biznes ehtiyaclar\u0131 v\u0259 m\u0259qs\u0259dl\u0259ri \u0259sas\u0131nda d\u0259yi\u015fir. V\u0259 m\u00fc\u0259ssis\u0259l\u0259r ad\u0259t\u0259n al\u0131c\u0131 personalar\u0131n\u0131 yaradark\u0259n m\u00fcxt\u0259lif meyarlar\u0131 \u0259hat\u0259 edir.<\/p>\n

Demoqrafik<\/h4>\n

Demoqrafik g\u00f6st\u0259ricil\u0259r m\u00fc\u0259yy\u0259n bir \u0259halinin x\u00fcsusiyy\u0259tl\u0259ridir. Onlar \u00e7ox vaxt f\u0259rdin \u015f\u0259xsiyy\u0259ti il\u0259 s\u0131x ba\u011fl\u0131d\u0131r. Onlar\u0131n d\u00fcnya t\u0259cr\u00fcb\u0259sin\u0259 b\u00f6y\u00fck t\u0259sir g\u00f6st\u0259r\u0259 bil\u0259r.Demoqrafik g\u00f6st\u0259ricil\u0259r\u0259 b\u0259zi n\u00fcmun\u0259l\u0259r:<\/p>\n

    \n
  1. Ya\u015f<\/span><\/li>\n
  2. Cins<\/span><\/li>\n
  3. M\u0259kan<\/span><\/li>\n
  4. Ail\u0259 v\u0259ziyy\u0259ti<\/span><\/li>\n
  5. T\u0259hsil s\u0259viyy\u0259si<\/span><\/li>\n<\/ol>\n

    Demoqrafik faktorlar m\u00fc\u015ft\u0259ril\u0259rin t\u0259cr\u00fcb\u0259sinin vacib komponenti oldu\u011fundan, onlar m\u00fctl\u0259q m\u00fc\u015ft\u0259ri persona \u015fablonuna daxil edilm\u0259lidir.<\/p>\n

    Pe\u015f\u0259kar status<\/h4>\n

    Pe\u015f\u0259kar status bazar auditoriyas\u0131nda f\u0259rdl\u0259rin pe\u015f\u0259 v\u0259 ya m\u0259\u015f\u011fulluq statusuna aiddir. Bunlara a\u015fa\u011f\u0131dak\u0131lar daxil ola bil\u0259r:<\/p>\n

      \n
    1. V\u0259zif\u0259<\/span><\/li>\n
    2. S\u0259naye<\/span><\/li>\n
    3. \u0130\u015fin t\u0259\u015fkili (ofisd\u0259 v\u0259 ya uzaqdan)<\/span><\/li>\n
    4. Staj s\u0259viyy\u0259si<\/span><\/li>\n
    5. Ayl\u0131q v\u0259 ya illik g\u0259lir<\/span><\/li>\n<\/ol>\n

      Bu meyarlar x\u00fcsusil\u0259 biznesd\u0259n biznes\u0259 (B2B) marketinqd\u0259 vacibdir. Burada q\u0259rar q\u0259bul ed\u0259nl\u0259rin v\u0259 ya \u015firk\u0259t daxilind\u0259 t\u0259sir ed\u0259nl\u0259rin h\u0259d\u0259fl\u0259nm\u0259si marketinq kampaniyas\u0131n\u0131n u\u011furuna b\u00f6y\u00fck t\u0259sir g\u00f6st\u0259r\u0259 bil\u0259r.<\/p>\n

      Psixoqrafiya<\/h4>\n

      Psixoqrafiya h\u0259d\u0259f auditoriyan\u0131n \u015f\u0259xsiyy\u0259tin\u0259, d\u0259y\u0259rl\u0259rin\u0259, maraqlar\u0131na v\u0259 m\u00fcnasib\u0259tl\u0259rin\u0259 aiddir. F\u0259rdl\u0259rin istehlak\u00e7\u0131 kimi davran\u0131\u015flar\u0131na t\u0259sir ed\u0259n psixoloji x\u00fcsusiyy\u0259tl\u0259rini m\u00fc\u0259yy\u0259n etm\u0259k demoqrafik g\u00f6st\u0259ricil\u0259rd\u0259n k\u0259nara \u00e7\u0131x\u0131r. B\u0259zi n\u00fcmun\u0259l\u0259r\u0259 a\u015fa\u011f\u0131dak\u0131lar daxildir:<\/p>\n

        \n
      1. D\u0259y\u0259rl\u0259r<\/span><\/li>\n
      2. \u0130nanclar<\/span><\/li>\n
      3. Siyasi Bax\u0131\u015f<\/span><\/li>\n
      4. H\u0259yat t\u0259rzl\u0259ri<\/span><\/li>\n<\/ol>\n

        Psixoqrafiyan\u0131 ba\u015fa d\u00fc\u015fm\u0259k m\u00fc\u015ft\u0259ril\u0259rl\u0259 daha emosional \u0259laq\u0259 yaratma\u011fa v\u0259 d\u00f6n\u00fc\u015f\u00fcml\u0259ri art\u0131rma\u011fa k\u00f6m\u0259k ed\u0259 bil\u0259r.<\/p>\n

        T\u0259sirl\u0259r v\u0259 \u0130nformasiya M\u0259nb\u0259l\u0259ri<\/h4>\n

        T\u0259sirl\u0259r v\u0259 m\u0259lumat m\u0259nb\u0259l\u0259ri m\u00fc\u015ft\u0259ril\u0259rin vaxtlar\u0131n\u0131 harada ke\u00e7irdikl\u0259rini, m\u0259lumatlar\u0131 haradan \u0259ld\u0259 etdikl\u0259rini v\u0259 kim\u0259 etibar etdikl\u0259rini ortaya qoyur. B\u0259zi n\u00fcmun\u0259l\u0259r bunlard\u0131r:<\/p>\n

          \n
        1. \u0130stifad\u0259 edil\u0259n saytlar v\u0259 bloglar<\/span><\/li>\n
        2. \u0130stifad\u0259 edil\u0259n sosial \u015f\u0259b\u0259k\u0259l\u0259r<\/span><\/a><\/li>\n
        3. Media n\u00fcmun\u0259l\u0259ri<\/a> (r\u0259q\u0259msal\/audio\/\u00e7ap)<\/span><\/li>\n
        4. G\u00fcv\u0259ndikl\u0259ri v\u0259\u00a0 t\u0259sir ed\u0259nl\u0259r<\/span><\/li>\n
        5. Sevimli t\u0259dbirl\u0259r v\u0259 ya konfranslar (onlayn v\u0259 ya oflayn)<\/span><\/li>\n<\/ol>\n

          Bu m\u0259lumat t\u0259sir ed\u0259n marketinq<\/a>, \u00fcnsiyy\u0259t, PR, reklam v\u0259 ya\u00a0 m\u0259zmun yerl\u0259\u015fdirm\u0259 s\u0259yl\u0259rini istiqam\u0259tl\u0259ndirm\u0259k \u00fc\u00e7\u00fcn d\u0259y\u0259rli m\u0259nb\u0259dir.<\/p>\n

          H\u0259ssas n\u00f6qt\u0259l\u0259ri<\/h4>\n

          H\u0259ssas n\u00f6qt\u0259l\u0259ri\u00a0 m\u00fc\u015ft\u0259ril\u0259rin m\u0259qs\u0259dl\u0259rin\u0259 \u00e7atma\u011fa v\u0259 ya ehtiyaclar\u0131n\u0131 \u00f6d\u0259m\u0259y\u0259 \u00e7al\u0131\u015fark\u0259n qar\u015f\u0131la\u015fd\u0131qlar\u0131 x\u00fcsusi probleml\u0259r v\u0259 ya \u00e7\u0259tinlikl\u0259rdir. Onlara a\u015fa\u011f\u0131dak\u0131 kimi \u015feyl\u0259r daxil ola bil\u0259r:<\/p>\n

            \n
          1. M\u0259yusluqlar<\/span><\/li>\n
          2. Narahat\u00e7\u0131l\u0131qlar<\/span><\/li>\n
          3. Mane\u0259l\u0259r<\/span><\/li>\n
          4. Uy\u011funsuzluqlar<\/span><\/li>\n
          5. Naraz\u0131l\u0131qlar<\/span><\/li>\n<\/ol>\n

            M\u00fc\u015ft\u0259ril\u0259rin m\u0259qs\u0259dl\u0259rin\u0259 \u00e7atma\u011fa v\u0259 ya ehtiyaclar\u0131n\u0131 \u00f6d\u0259m\u0259y\u0259 \u00e7al\u0131\u015fark\u0259n qar\u015f\u0131la\u015fd\u0131qlar\u0131 x\u00fcsusi probleml\u0259ri v\u0259 ya \u00e7\u0259tinlikl\u0259ri ba\u015fa d\u00fc\u015f\u0259r\u0259k, m\u00fc\u0259ssis\u0259l\u0259r bu probleml\u0259ri birba\u015fa h\u0259ll ed\u0259n h\u0259ll\u0259r yarada bil\u0259rl\u0259r.<\/p>\n

            Sat\u0131nalma Prosesi<\/h4>\n

            Sat\u0131nalma prosesi m\u0259lumatlar\u0131 m\u00fc\u015ft\u0259ril\u0259rin nec\u0259 al\u0131\u015f-veri\u015f etdikl\u0259ri bar\u0259d\u0259 m\u0259lumat verir. Bura daxildir:<\/p>\n

              \n
            1. Sat\u0131nalma q\u0259rar\u0131n\u0131n q\u0259bulu prosesind\u0259 rolu<\/span><\/li>\n
            2. Potensial \u00f6m\u00fcr d\u00f6vr\u00fc (tezlik, istifad\u0259 v\u0259 ya sat\u0131nalma)<\/span><\/li>\n
            3. Sat\u0131nalma prosesind\u0259 mane\u0259l\u0259r<\/span><\/li>\n<\/ol>\n

              M\u00fc\u015ft\u0259rinin perspektivini v\u0259 ya t\u0259cr\u00fcb\u0259sini ba\u015fa d\u00fc\u015fm\u0259kl\u0259, m\u00fc\u0259ssis\u0259l\u0259r potensial m\u00fc\u015ft\u0259ril\u0259ri h\u0259qiqi m\u00fc\u015ft\u0259ril\u0259r\u0259 \u00e7evirm\u0259k v\u0259 onlarla uzunm\u00fcdd\u0259tli \u0259laq\u0259l\u0259r qurmaq \u015fanslar\u0131n\u0131 art\u0131ra bil\u0259rl\u0259r.<\/p>\n

              M\u00fc\u015ft\u0259ri personalar\u0131 texniki c\u0259h\u0259td\u0259n uydurma insanlar ola bil\u0259r. Amma onlar yaln\u0131z dataya \u0259saslanan anlay\u0131\u015flar\u0131n g\u00fccl\u00fc t\u0259m\u0259li \u00fcz\u0259rind\u0259 qurulmal\u0131d\u0131r.<\/p>\n

              <\/span> 1. 113<\/span> Views<\/span><\/div>","protected":false},"excerpt":{"rendered":"

              M\u00fc\u015ft\u0259ri personas\u0131 nec\u0259 yarad\u0131l\u0131r ? \u018fn m\u00fcv\u0259ff\u0259qiyy\u0259tli marketoloqlar auditoriya m\u0259lumatlar\u0131 v\u0259 \u00e7\u0259tin r\u0259q\u0259ml\u0259rd\u0259n k\u0259nara \u00e7\u0131x\u0131r v\u0259 m\u00fc\u015ft\u0259ril\u0259rinin \u0259slind\u0259 kim olduqlar\u0131 bar\u0259d\u0259 d\u0259rind\u0259n d\u00fc\u015f\u00fcn\u00fcrl\u0259r. Onlar\u0131n maraqlar\u0131 n\u0259dir? Nec\u0259 dan\u0131\u015f\u0131rlar? Onlar n\u0259y\u0259 inan\u0131r v\u0259 n\u0259y\u0259 d\u0259y\u0259r verirl\u0259r? \u00dcmumiyy\u0259tl\u0259 m\u00fc\u015ft\u0259ri personas\u0131 nec\u0259 yarad\u0131l\u0131r ? M\u00fc\u015ft\u0259ril\u0259rinizi d\u0259rind\u0259n tan\u0131d\u0131\u011f\u0131n\u0131z zaman h\u0259qiqi \u00fcnsiyy\u0259t qura v\u0259 f\u0259aliyy\u0259t\u0259 ilham ver\u0259 bil\u0259rsiniz. Bu amill\u0259r<\/p>\n

              Read More<\/a><\/p>\n","protected":false},"author":20,"featured_media":1773,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[996,1004],"yoast_head":"\nM\u00fc\u015ft\u0259ri personas\u0131 nec\u0259 yarad\u0131l\u0131r ? - Jugaad R\u0259q\u0259msal Marketinq<\/title>\n<meta name=\"description\" content=\"M\u00fc\u015ft\u0259ri personas\u0131 nec\u0259 yarad\u0131l\u0131r ?\u018fn m\u00fcv\u0259ff\u0259qiyy\u0259tli marketoloqlar auditoriya m\u0259lumatlar\u0131 v\u0259 \u00e7\u0259tin r\u0259q\u0259ml\u0259rd\u0259n k\u0259nara \u00e7\u0131x\u0131r.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-video-preview:-1, noimageindex, noarchive, nosnippet\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jugaad.az\/blog\/musteri-personasi-nece-yaradilir\/\" \/>\n<meta property=\"og:locale\" content=\"az_AZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"M\u00fc\u015ft\u0259ri personas\u0131 nec\u0259 yarad\u0131l\u0131r ? 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