{"id":1469,"date":"2022-10-24T01:41:24","date_gmt":"2022-10-23T21:41:24","guid":{"rendered":"https:\/\/jugaad.az\/blog\/?p=1469"},"modified":"2024-07-29T15:38:58","modified_gmt":"2024-07-29T11:38:58","slug":"vebinar-marketinq-nedir","status":"publish","type":"post","link":"https:\/\/jugaad.az\/blog\/vebinar-marketinq-nedir\/","title":{"rendered":"Vebinar Marketinq n\u0259dir?"},"content":{"rendered":"

Vebinar m\u00fcasir d\u00f6vrd\u0259 marketoloqlara, sat\u0131\u015f i\u015f\u00e7il\u0259rin\u0259, m\u00fc\u0259lliml\u0259r\u0259 v\u0259 dig\u0259r m\u00fct\u0259x\u0259ssisl\u0259r\u0259 leadl\u0259r\/ m\u00fc\u015ft\u0259ril\u0259r\/ t\u0259l\u0259b\u0259l\u0259r il\u0259 qar\u015f\u0131l\u0131ql\u0131 \u0259laq\u0259d\u0259 olma\u011fa imkan ver\u0259n onlayn seminard\u0131r.<\/p>\n

Vebinar marketinq bir \u015firk\u0259ti v\u0259 onun m\u0259hsulunu\/ xidm\u0259tl\u0259rini h\u0259d\u0259f auditoriyas\u0131na daha yax\u015f\u0131 tan\u0131tmaq \u00fc\u00e7\u00fcn onlayn seminarlardan istifad\u0259 etm\u0259k dem\u0259kdir.<\/p>\n

\u018fks\u0259r hallarda vebinarlar leadl\u0259r yaratmaq, brend \u015f\u00fcurunu v\u0259 n\u00fcfuzunu art\u0131rmaq v\u0259 potensial m\u00fc\u015ft\u0259ril\u0259rl\u0259 \u0259laq\u0259l\u0259ri inki\u015faf etdirm\u0259k \u00fc\u00e7\u00fcn ke\u00e7irilir. Lakin vebinarlardan m\u0259hsullar\u0131n n\u00fcmayi\u015fi, lisey v\u0259 kollec t\u0259l\u0259b\u0259l\u0259rinin t\u0259hsili v\u0259 h\u0259tta pul ax\u0131n\u0131n\u0131n stimulla\u015fd\u0131r\u0131lmas\u0131 \u00fc\u00e7\u00fcn d\u0259 istifad\u0259 oluna bil\u0259r.<\/p>\n

Niy\u0259 \u015firk\u0259tiniz Vebinar Marketinqd\u0259n istifad\u0259 etm\u0259lidir?<\/strong><\/h2>\n

Niy\u0259 vebinar marketinq\u0259 investisiya qoymal\u0131s\u0131n\u0131z? Q\u0131saca des\u0259k, \u00e7\u00fcnki bu, biznesiniz\u0259 fayda ver\u0259c\u0259kdir. Vebinarlara ev sahibliyi etm\u0259y\u0259 ba\u015flad\u0131qdan sonra \u0259ld\u0259 ed\u0259c\u0259yiniz d\u00f6rd b\u00f6y\u00fck \u00fcst\u00fcnl\u00fck:<\/p>\n

1. Geni\u015f M\u0259zmun \u0130mkan\u0131<\/strong><\/p>\n

Ham\u0131m\u0131z bilirik ki, m\u0259zmun krald\u0131r. Sual budur ki, biznesiniz \u00fc\u00e7\u00fcn kifay\u0259t q\u0259d\u0259r keyfiyy\u0259tli m\u0259zmunu nec\u0259 yarad\u0131rs\u0131n\u0131z? Vebinar marketinq buna k\u00f6m\u0259k ed\u0259 bil\u0259r!<\/p>\n

Apard\u0131\u011f\u0131n\u0131z onlayn seminarlar yadda\u015fa yaz\u0131la, sonra redakt\u0259 olunaraq \u0259lav\u0259 m\u0259zmun par\u00e7alar\u0131na \u00e7evril\u0259 bil\u0259r. M\u0259s\u0259l\u0259n, vebinar\u0131n\u0131zdan hiss\u0259l\u0259ri Instagram hekay\u0259l\u0259riniz\u0259 yerl\u0259\u015fdir\u0259 bil\u0259rsiniz. V\u0259 ya b\u00fct\u00fcn vebinar\u0131 YouTube-a y\u00fckl\u0259yin. V\u0259 ya x\u00fcsusi hiss\u0259l\u0259ri yadda saxlay\u0131n v\u0259 onlar\u0131 \u015firk\u0259tinizin veb sayt\u0131n\u0131n m\u00fc\u015ft\u0259ri t\u0259limi b\u00f6lm\u0259sin\u0259 \u0259lav\u0259 edin.<\/p>\n

Amma bununla da bitmir. Vebinarlar\u0131n\u0131z\u0131n transkriptl\u0259ri g\u0259l\u0259c\u0259k bloq yaz\u0131lar\u0131, sosial media yenil\u0259m\u0259l\u0259ri v\u0259 s. \u00fc\u00e7\u00fcn \u0259sas ola bil\u0259r. Se\u00e7iml\u0259r dem\u0259k olar ki, sonsuzdur!<\/p>\n

2. T\u0259kmill\u0259\u015fdirilmi\u015f SEO Performans\u0131<\/a><\/strong><\/p>\n

M\u00fct\u0259x\u0259ssisl\u0259r 2023-c\u00fc il\u0259 q\u0259d\u0259r onlayn videolar\u0131n b\u00fct\u00fcn internet trafikinin 82%-ni t\u0259\u015fkil etdiyini qeyd edibl\u0259r. Bu o dem\u0259kdir ki, h\u0259d\u0259f auditoriyan\u0131z f\u0259al \u015f\u0259kild\u0259 video m\u0259zmun axtar\u0131r. Buna g\u00f6r\u0259 d\u0259, Google v\u0259 Bing kimi axtar\u0131\u015f motorlar\u0131, axtar\u0131\u015f sisteml\u0259rinin n\u0259tic\u0259l\u0259ri s\u0259hif\u0259l\u0259rind\u0259 (SERP) daha y\u00fcks\u0259k reytinq\u0259 malik y\u00fcks\u0259k keyfiyy\u0259tli videolar d\u0259rc ed\u0259n veb saytlar\u0131 m\u00fckafatland\u0131r\u0131r.<\/p>\n

Vebinarlar\u0131n\u0131z\u0131 veb sayt\u0131n\u0131za v\u0259 sosial media s\u0259hif\u0259l\u0259riniz\u0259 t\u0259krar yerl\u0259\u015fdirm\u0259kl\u0259 h\u0259d\u0259fl\u0259nmi\u015f trafik ax\u0131n\u0131n\u0131 idar\u0259 ed\u0259 bil\u0259c\u0259ksiniz.<\/p>\n

Videolar h\u0259m\u00e7inin biznesiniz\u0259 backlink<\/a> portfelini yaratma\u011fa k\u00f6m\u0259k ed\u0259 bil\u0259r.<\/p>\n

M\u00fcasir istehlak\u00e7\u0131lar video m\u0259zmunu sevdiyi \u00fc\u00e7\u00fcn onlar bloq yaz\u0131lar\u0131ndan daha \u00e7ox brendin yaratd\u0131\u011f\u0131 videolara ke\u00e7id edirl\u0259r. Bu, vebinarlar kimi video m\u0259zmununa s\u0259rmay\u0259 qoyan \u015firk\u0259tl\u0259r \u00fc\u00e7\u00fcn daha \u00e7ox geri ba\u011flant\u0131lara s\u0259b\u0259b olur.<\/p>\n

3. Brend haqq\u0131nda m\u0259lumatl\u0131l\u0131\u011f\u0131n artmas\u0131<\/strong><\/p>\n

R\u0259qab\u0259td\u0259 \u00f6n\u0259 \u00e7\u0131xan tan\u0131na bil\u0259n brend u\u011furlu biznesin \u0259saslar\u0131ndan biridir. Vebinar marketinqi brendinizi daha \u00e7ox insana \u00e7atd\u0131rma\u011f\u0131n\u0131za k\u00f6m\u0259k ed\u0259c\u0259k v\u0259 bel\u0259likl\u0259, h\u0259r d\u0259f\u0259 yeni onlayn t\u0259dbir ke\u00e7irdiyiniz zaman markan\u0131z daha \u00e7ox tan\u0131nacaq.<\/p>\n

Yax\u015f\u0131 ke\u00e7irilmi\u015f vebinar siz\u0259 brendinizi daha \u00e7ox insana tan\u0131tma\u011fa v\u0259 onlar\u0131n g\u00f6z\u00fcnd\u0259 m\u00f6vqenizi art\u0131rma\u011fa imkan ver\u0259c\u0259k. Bel\u0259likl\u0259, g\u0259l\u0259c\u0259kd\u0259 sizd\u0259n al\u0131\u015f-veri\u015f ed\u0259rk\u0259n \u00f6zl\u0259rini rahat hiss ed\u0259c\u0259kl\u0259r.<\/p>\n

4. Auditoriyan\u0131n daha yax\u015f\u0131 c\u0259lb edilm\u0259si<\/strong><\/p>\n

N\u0259hay\u0259t, vebinar marketinq izl\u0259yicil\u0259rinizl\u0259 \u0259laq\u0259 saxlama\u011fa k\u00f6m\u0259k ed\u0259c\u0259k.<\/p>\n

\u018flb\u0259tt\u0259 ki, blog v\u0259 sosial media \u015f\u0259rhl\u0259rin\u0259 an\u0131nda cavab ver\u0259 bil\u0259rsiniz. Ancaq bu, potensial m\u00fc\u015ft\u0259ril\u0259rl\u0259 \u00fcz-\u00fcz\u0259 \u00fcnsiyy\u0259t qurmaqla eyni deyil. Vebinar proqram\u0131 il\u0259 siz dem\u0259k olar ki, ham\u0131n\u0131z eyni otaqdaym\u0131\u015f kimi bir-birinizi g\u00f6r\u0259 v\u0259 e\u015fid\u0259 bil\u0259c\u0259ksiniz. Bu, h\u0259d\u0259f auditoriyan\u0131z\u0131 daha yax\u015f\u0131 ba\u015fa d\u00fc\u015fm\u0259y\u0259, onlarla daha d\u0259rin \u0259laq\u0259l\u0259r\u0259 v\u0259 daha \u00e7ox m\u00fc\u015ft\u0259ri loyall\u0131\u011f\u0131na s\u0259b\u0259b olacaq.<\/p>\n

Vebinar ke\u00e7irm\u0259k \u00fc\u00e7\u00fcn 6 add\u0131m:<\/strong><\/h2>\n

1.M\u00f6vzu tap\u0131n.<\/strong> \u018ftrafl\u0131 m\u00fczakir\u0259 \u00fc\u00e7\u00fcn bir m\u00f6vzu se\u00e7m\u0259k daha yax\u015f\u0131d\u0131r. Axtar\u0131\u015f\u0131n\u0131z \u00fc\u00e7\u00fcn ba\u015flan\u011f\u0131c n\u00f6qt\u0259si olaraq, art\u0131q haz\u0131rlad\u0131\u011f\u0131n\u0131z m\u0259zmunu n\u0259z\u0259rd\u0259n ke\u00e7irin v\u0259 auditoriyan\u0131z\u0131n hans\u0131 m\u00f6vzularla daha \u00e7ox maraqland\u0131\u011f\u0131n\u0131 \u00f6yr\u0259nin.<\/p>\n

2.Komandan\u0131z\u0131 se\u00e7in<\/strong>. M\u00f6vzunuz n\u0259 q\u0259d\u0259r m\u00fcr\u0259kk\u0259bdirs\u0259, vebinar\u0131n\u0131z\u0131 ke\u00e7irm\u0259k \u00fc\u00e7\u00fcn bir o q\u0259d\u0259r b\u00f6y\u00fck komandaya ehtiyac\u0131n\u0131z ola bil\u0259r. Vebinar\u0131n\u0131z\u0131n m\u0259zmununu yaratmaq, vebinar\u0131 t\u0259qdim etm\u0259k \u00fc\u00e7\u00fcn apar\u0131c\u0131ya v\u0259 texniki m\u0259s\u0259l\u0259l\u0259r, tez-tez veril\u0259n suallar v\u0259 apar\u0131c\u0131n\u0131n etm\u0259y\u0259 vaxt\u0131 olmayacaq h\u0259r \u015feyl\u0259 m\u0259\u015f\u011ful olmaq \u00fc\u00e7\u00fcn k\u00f6m\u0259k\u00e7iy\u0259 ehtiyac\u0131n\u0131z ola bil\u0259r.<\/p>\n

3.Vebinar format\u0131n\u0131 se\u00e7in<\/strong>. \u018fn sad\u0259 se\u00e7im b\u00fct\u00fcn vebinar\u0131 bir spikerl\u0259 ke\u00e7irm\u0259kdir. Vebinar h\u0259m\u00e7inin m\u00fcsahib\u0259, m\u00fcxt\u0259lif m\u0259ruz\u0259\u00e7il\u0259rin moderatorluq etdiyi m\u00fczakir\u0259 v\u0259 sual-cavab sessiyas\u0131 ola bil\u0259r. Mesaj\u0131n\u0131z\u0131 \u0259n yax\u015f\u0131 v\u0259 dol\u011fun \u015f\u0259kild\u0259 \u00e7atd\u0131rma\u011f\u0131n\u0131za k\u00f6m\u0259k ed\u0259c\u0259k format\u0131 se\u00e7in.<\/p>\n

4.Vebinar m\u0259zmununu d\u00fczg\u00fcn qurun.<\/strong> Payla\u015faca\u011f\u0131n\u0131z t\u0259qdimat\u0131n maraql\u0131 vizual materiallarla dolu oldu\u011fundan \u0259min olun. D\u00fcz m\u0259tn burada i\u015fl\u0259m\u0259y\u0259c\u0259k, \u00e7\u00fcnki istifad\u0259\u00e7il\u0259r \u00fc\u00e7\u00fcn uzun m\u00fcdd\u0259t diqq\u0259ti c\u0259ml\u0259m\u0259k \u00e7\u0259tindir. M\u0259tninizi slaydlarla t\u0259\u015fkil etm\u0259k v\u0259 h\u0259r slayd\u0131 m\u00fcvafiq \u015f\u0259kill\u0259r v\u0259 infoqrafika il\u0259 d\u0259st\u0259kl\u0259m\u0259k daha yax\u015f\u0131d\u0131r.<\/p>\n

5.Vebinar hostinq platformas\u0131 se\u00e7in.<\/strong> Vebinar ke\u00e7irm\u0259k \u00fc\u00e7\u00fcn m\u00fcxt\u0259lif platformalar var. \u018fn populyar\u0131 Zoomdur. Onun pulsuz plan\u0131 siz\u0259 100-\u0259 q\u0259d\u0259r i\u015ftirak\u00e7\u0131 il\u0259 vebinar ke\u00e7irm\u0259y\u0259 imkan verir. Ancaq vaxt 40 d\u0259qiq\u0259 il\u0259 m\u0259hdudla\u015f\u0131r. Vaxt m\u0259hdudiyy\u0259ti olmamas\u0131 \u00fc\u00e7\u00fcn \u00f6d\u0259ni\u015f etm\u0259li olacaqs\u0131n\u0131z. Siz h\u0259m\u00e7inin Google Meet, GoToWebinar, BigMarker, Adobe Connect v\u0259 ya WebEx-i s\u0131naya bil\u0259rsiniz.<\/p>\n

6.Vebinar\u0131n\u0131z\u0131 reklam edin<\/strong>. \u0130nsanlara vebinar haqq\u0131nda m\u0259lumat verm\u0259k \u00fc\u00e7\u00fcn auditoriyan\u0131z\u0131n \u00fcst\u00fcnl\u00fck verdiyi r\u0259q\u0259msal marketinq kanallar\u0131ndan istifad\u0259 edin. (Email marketinq<\/a>, sosial media marketinqi<\/a>, \u00e7atbotlar)<\/p>\n

 <\/p>\n

<\/span> 825<\/span> Views<\/span><\/div>","protected":false},"excerpt":{"rendered":"

Vebinar m\u00fcasir d\u00f6vrd\u0259 marketoloqlara, sat\u0131\u015f i\u015f\u00e7il\u0259rin\u0259, m\u00fc\u0259lliml\u0259r\u0259 v\u0259 dig\u0259r m\u00fct\u0259x\u0259ssisl\u0259r\u0259 leadl\u0259r\/ m\u00fc\u015ft\u0259ril\u0259r\/ t\u0259l\u0259b\u0259l\u0259r il\u0259 qar\u015f\u0131l\u0131ql\u0131 \u0259laq\u0259d\u0259 olma\u011fa imkan ver\u0259n onlayn seminard\u0131r. Vebinar marketinq bir \u015firk\u0259ti v\u0259 onun m\u0259hsulunu\/ xidm\u0259tl\u0259rini h\u0259d\u0259f auditoriyas\u0131na daha yax\u015f\u0131 tan\u0131tmaq \u00fc\u00e7\u00fcn onlayn seminarlardan istifad\u0259 etm\u0259k dem\u0259kdir. \u018fks\u0259r hallarda vebinarlar leadl\u0259r yaratmaq, brend \u015f\u00fcurunu v\u0259 n\u00fcfuzunu art\u0131rmaq v\u0259 potensial m\u00fc\u015ft\u0259ril\u0259rl\u0259 \u0259laq\u0259l\u0259ri inki\u015faf<\/p>\n

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